# Plant-Powered Protein Bites Siren Snacks is Reimagining the Protein Bar as a Free-From Product By Laura McQuarrie | Published 2018-08-22 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/protein-bite References: [foodbusinessnews.net](https://www.foodbusinessnews.net/media/photos/3989-the-good-food-mercantile) & [sirensnacks](https://www.sirensnacks.com/) While there are plenty of protein bars that are made with gluten, dairy, soy and artificial sweeteners, Siren Snacks set out to create reinvented protein bites with [plant-based](https://www.trendhunter.com/trends/daily-harvest-bites), anti-inflammatory ingredients. Siren Snacks' plant-powered protein bites are offered in indulgent varieties like Chocolate Brownie, Cookie Dough and Snickerdoodle, which are entirely free of grains and GMO ingredients. These nourishing protein bites pack a punch thanks to the inclusion of pea protein and chicory root fiber and a hint of sweetness thanks to natural sweeteners like stevia and monk fruit. In the form of [bite-sized snacks](https://www.trendhunter.com/trends/easy-bite-protein-bar), these treats make it easy for consumers to regulate the amount of protein they wish to consume, with a single-serve pack containing 12 grams of protein with four grams of fiber and 11 grams of sugar or less. ## Trend Insights (Trend Hunter) - Score: 5.6/10 - Popularity: 71% | Activity: 90% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Plant-based Protein:** The trend of plant-based protein is disrupting the traditional protein industry by offering consumers a healthier and more sustainable alternative. - **Anti-inflammatory Ingredients:** The use of anti-inflammatory ingredients in protein products presents an opportunity for companies to tap into the growing demand for functional foods that promote wellness. - **Single-serve Snacks:** The rise of single-serve protein snacks allows consumers to easily control their protein intake, providing a convenient and portion-controlled option in the snacking industry. ### Industries Being Reshaped - **Plant-based Food:** The plant-based food industry has the opportunity to innovate and create new and delicious products that cater to the increasing demand for plant-powered protein options. - **Functional Food:** The functional food industry can explore incorporating more anti-inflammatory ingredients in their products to meet the growing consumer interest in foods that promote health and wellness. - **Snack Food:** The snack food industry can leverage the popularity of single-serve snacks to develop protein-packed options that cater to health-conscious consumers looking for convenient and portion-controlled choices. ## Related on Trend Hunter - [Protein-Forward Energy Balls](https://www.trendhunter.com/trends/the-protein-ball-co-ballsy-by-nature.md) - [Superfood-Infused Chocolate Bites](https://www.trendhunter.com/trends/superfoodinfused-chocolate-bites.md) - [Gourmet High-Protein Snacks](https://www.trendhunter.com/trends/highprotein-snacks.md) - [Nutritionally Informed Vegan Snacks](https://www.trendhunter.com/trends/pulsin-protein-and-brownie-bars.md) - [High-Protein Candy Bar Snacks](https://www.trendhunter.com/trends/candy-bar-bites.md) - [Air-Based Protein Bites](https://www.trendhunter.com/trends/solein-protein-bites.md) - [Bite-Sized Protein-Packed Chocolates](https://www.trendhunter.com/trends/proteinpacked-chocolates.md) - [Nutritious Zero-Sugar Snack Bites](https://www.trendhunter.com/trends/revol-snax.md) - [Decadent High-Performance Snacks](https://www.trendhunter.com/trends/launches-protein-bites.md)