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# Protective Water Sprays
Vichy's Two-Phase Hydrating Solar Protective Water Shields the Face & Body

By Laura McQuarrie | Published 2018-07-10 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/protective-water
References: [premiumbeautynews](http://www.premiumbeautynews.com/en/the-beauty-innovations-of-summer) & [vichy.ie](https://www.vichy.ie/ideal-soleil-hydrating-spf30-protective-solar-water)

While there are plenty of sun care products that tout weightless formulas, [Vichy](https://www.trendhunter.com/trends/vichy-neovadiol-peri-menopause) launched a protective water spray with SPF 30 for the face and body.

The [hydrating Ideal Soleil Solar Protective Water](https://www.trendhunter.com/trends/protected-and-hydrated) SPF 30 is a high broad-spectrum sun care spray that boasts a bi-phase formula of water and oil. As such, the product must be vigorously shaken before use for optimal coverage and protection. The light and fast-absorbing "solar water" is branded as an effective way to protect oneself from the damaging effects of UV rays, without the worry of staining one's clothes or facing skin irritations, as the product has been dermatologically tested.

As an alternative to its Hydrating Solar Protective Water with hyaluronic acid, Vichy also offers an Enhanced Tan Solar Protective Water that functions in a similar way.

## Trend Insights (Trend Hunter)

- Score: 3.0/10
- Popularity: 24% | Activity: 57% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Key Themes Behind This Trend

- **Weightless Formulas:** Disruptive innovation opportunity: Develop sun care products with weightless formulas for easy application and comfortable wear.
- **Bi-phase Formulas:** Disruptive innovation opportunity: Create beauty products with bi-phase formulas that offer unique benefits and require shaking before use.
- **Enhanced Tan Products:** Disruptive innovation opportunity: Invent sun care products that not only provide protection but also enhance the tanning process.

### Where This Applies

- **Sun Care Products:** Disruptive innovation opportunity: Revolutionize the sun care industry by developing new and improved products for protecting and nourishing the skin from UV rays.
- **Beauty Products:** Disruptive innovation opportunity: Explore the beauty industry's potential for developing innovative products with unique formulas and benefits.
- **Dermatology:** Disruptive innovation opportunity: Drive innovation in dermatology by creating skin-friendly and dermatologically tested products for sun protection.

## Related on Trend Hunter

- [Sprayable Sunscreen Formulations](https://www.trendhunter.com/trends/sun-protector.md)
- [Hydrating Sunscreen Mists](https://www.trendhunter.com/trends/hydration-water-face-mist.md)
- [Lightweight Fluid Sunscreens](https://www.trendhunter.com/trends/ultralight-face-fluid-spf.md)
- [Eco Mineral Sun Sprays](https://www.trendhunter.com/trends/sheer-mist-sun-spray.md)
- [Non-Sticky Face Sunscreens](https://www.trendhunter.com/trends/biotherm-sun-care-face-spf50.md)
- [Protective Skin-Brightening Cosmetics](https://www.trendhunter.com/trends/tanologist-super-shield.md)
- [Sport-Friendly Sunscreens](https://www.trendhunter.com/trends/island-sport-spritz.md)
- [Lightweight High-Level Sun Protectors](https://www.trendhunter.com/trends/sun-protectors.md)
- [Makeup-Friendly SPF Mists](https://www.trendhunter.com/trends/spf-reapplication-mist.md)
