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# Deconstructed Premium Lifestyle Shoes
New Balance Continues to Grow its Ongoing Protection Pack

By Amy Duong | Published 2023-05-26 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/protection-pack-6
References: [highsnobiety](https://www.highsnobiety.com/p/new-balance-protection-pack-release-info/) & [highsnobiety](https://www.highsnobiety.com/en-us/shop/product/new-balance-m2002rdl-driftwood/)

[New Balance](https://www.trendhunter.com/trends/2002r-protection) continues to add more colorways and designs to its ongoing Protection Pack. It is designed with a deconstructed element in mind and the latest drop highlights the usual 2002r silhouette with layers of [ripped mesh panels](https://www.trendhunter.com/trends/1906r-cordura) throughout the uppers.

The collection features staple colorways this time around with the options of navy blue, slate grey, black, and a neutral option of driftwood. This drop is meant to bring a sense of nostalgia to the earliest batch of the collection due to the lesser contrast that exists between the mesh underlays and [ripped suede](https://www.trendhunter.com/trends/washed-suede). Overall, it has a cleaner finish due to the close range of hues -- the entire collection is now available to shop online.

Image Credit: Highsnobiety

## Trend Insights (Trend Hunter)

- Score: 1.7/10
- Popularity: 25% | Activity: 12% | Freshness: 15%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### Why This Trend Is Growing

- **Deconstructed Shoes:** The trend of deconstructed sneakers can be capitalized by creating sustainable materials or improving the way shoes are constructed to reduce waste.
- **Colorway Upscaling:** Expanding color options or implementing print designs like tie-dye or holographic can disrupt the traditional shoe market.
- **Limited Edition Drops:** Releasing small quantities of limited-edition drops periodically can lead to a sense of urgency for buyers to purchase and may grant them value in the resale market.

### Industries Being Reshaped

- **Athletic Apparel:** Incorporating specialized materials that can stretch, lightly bounce, or resist odor in sportswear can set a brand apart.
- **E-commerce:** Partnering with e-commerce platforms specializing in limited edition products can help increase a brand's reach and audience.
- **Sustainable Manufacturing:** Utilizing recycled materials or methods such as 3D printing can improve a brand's carbon footprint and appeal to eco-conscious customers.

## Related on Trend Hunter

- [Deconstructed Lifestyle Sneaker Packs](https://www.trendhunter.com/trends/protection-pack-7.md)
- [Deconstructed Hybrid Sneaker Mules](https://www.trendhunter.com/trends/2002r-mule-2.md)
- [Premium Leather Lifestyle Sneakers](https://www.trendhunter.com/trends/2002r-leather.md)
- [Weather-Ready Sneakers](https://www.trendhunter.com/trends/goretex-protection-pack.md)
- [Deconstructed Paneling LIfestyle Shoes](https://www.trendhunter.com/trends/1906-sneaker-2.md)
- [Distressed Deep Tonal Sneakers](https://www.trendhunter.com/trends/new-balance-1906d.md)
- [Bright Colorblocking Lifestyle Sneakers](https://www.trendhunter.com/trends/2002r-sneaker-5.md)
- [Blue Tonal Lifestyle Sneakers](https://www.trendhunter.com/trends/sky-blue-colorway-1.md)
- [Earthy Tonal Lifestyle Sneakers](https://www.trendhunter.com/trends/olive-and-black.md)
