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# Proposal Equality Movements
'Propose Too' Offers Resources for Women Who Want to Propose

By Laura McQuarrie | Published 2018-10-17 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/propose-too
References: [prnewswire](https://www.prnewswire.com/news-releases/engagement-101-launches-propose-too-initiative-to-redefine-marriage-proposal-300731184.html) & [yourengagement101](http://www.yourengagement101.com/propose-too/)

Engagement 101, a platform devoted to sharing all things engagement-related, recently launched 'Propose Too' as a new movement that asks questions like "Why, in 2018, are straight men still expected to be the ones to propose? Why not propose to each other like many same-sex couples do?" With Propose Too, Engagement 101 is starting conversations and challenging societal norms by inspiring women to propose first and propose back.

As Engagement 101 Founder Severine [Ferrari](https://www.trendhunter.com/trends/lego-technic-koenigsegg) says, "Our female audience continuously expresses to us how frustrated they are to be dependent on the boyfriend deciding the timing of the proposal. I thought that it was time to tip the scales towards [women's empowerment](https://www.trendhunter.com/trends/womenempowering-jewelry) in committed straight relationships." On the engagement platform, women can now find resources like quizzes, guides, articles and more.

While it is custom for women to wear an [engagement ring](https://www.trendhunter.com/trends/nontraditional-engagement-ring), men do not generally put on a ring until their wedding day. To address this, Ferrari and jewelry designer Chris Ploof created a dog tag "proposal pendant" with a diamond.

## Trend Insights (Trend Hunter)

- Score: 0.6/10
- Popularity: 5% | Activity: 5% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Romance](https://www.trendhunter.com/romance)

## Key Themes

### Key Themes Behind This Trend

- **Changing Gender Roles:** The 'Propose Too' movement challenges traditional gender roles by encouraging women to take the lead in proposing.
- **Empowering Women:** The movement aims to empower women in committed straight relationships by giving them the resources and support to propose.
- **Inclusive Engagement:** By highlighting same-sex couples who propose to each other, 'Propose Too' promotes inclusivity and diversity in engagement traditions.

### Where This Applies

- **Wedding and Engagement Industry:** The wedding and engagement industry can tap into the trend by offering products and services that cater to women who want to propose.
- **Gender Equality Advocacy:** Organizations focused on gender equality advocacy can support the 'Propose Too' movement and promote inclusive engagement practices.
- **Jewelry Design:** Jewelry designers can find innovation opportunities by creating gender-neutral engagement jewelry options, such as the proposed dog tag 'proposal pendant'.

## Related on Trend Hunter

- [Pet-Inspired Proposal Initiatives](https://www.trendhunter.com/trends/engaged-couples.md)
- [Empowering Jewelry Designs](https://www.trendhunter.com/trends/empowering-jewelry.md)
- [Ultra-Chic Bridal Jewelry Lines](https://www.trendhunter.com/trends/2025-engagement-ring.md)
- [Proposal Ring Box Puzzles](https://www.trendhunter.com/trends/ring-box-set.md)
- [Women-Empowering Jewelry Campaigns](https://www.trendhunter.com/trends/empowering-jewelry-campaign.md)
- [Cocktail Flavor-Inspired Engagement Rings](https://www.trendhunter.com/trends/nontraditional-engagement-ring.md)
- [Onion Ring Proposals](https://www.trendhunter.com/trends/onion-ring-proposal.md)
- [Gender Inclusive Jewelry Collections](https://www.trendhunter.com/trends/sarah-o-jewelry-allgender-collection.md)
- [Yacht Proposal Packages](https://www.trendhunter.com/trends/sail-away-with-me.md)
