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# Manly Grilling Kits
Proper BBQ is the Perfect Barbecue Product for any Grillmaster

By Francis Tiangson | Published 2011-02-13 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/proper-bbq
References: [lovelypackage](http://lovelypackage.com/proper-bbq/) & [cargocollective](http://cargocollective.com/tangoedsince88)

The Proper BBQ products are the perfect ones to have for making a delicious barbecued menu. The branding makes the art of grilling seem all the more manly.

Proper BBQ has packaging that any grillmaster would be proud to present. It's rugged, masculine and covers all the essentials needed to [man the barbecue station](https://www.trendhunter.com/trends/american-outdoor-grill). From [seasoning](https://www.trendhunter.com/trends/gingerbread-bbq-rub) to [charcoal](https://www.trendhunter.com/trends/charcoal-grilling), Proper BBQ has the whole grilling process covered. I can't wait for the warm summer nights where there's always something fresh coming off the grill.

## Trend Insights (Trend Hunter)

- Score: 1.5/10
- Popularity: 21% | Activity: 15% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Kitchen](https://www.trendhunter.com/kitchen)

## Key Themes

### Why This Trend Is Growing

- **Masculine Branding:** Opportunity for companies to create rugged and masculine branding to appeal to male customers.
- **Complete Grilling Kits:** Disruptive innovation opportunity for companies to offer complete grilling kits that cover all the essentials needed for a successful BBQ.
- **Premium BBQ Products:** Opportunity for companies to offer premium BBQ products that target higher-end consumers willing to pay a premium price for quality products.

### Industries Being Reshaped

- **Outdoor Cooking:** Opportunity for companies in the outdoor cooking industry to offer bold, masculine branding and premium grilling kits for better sales.
- **Food and Beverage:** Disruptive innovation opportunity for companies in the food and beverage industry to offer unique and high-quality BBQ products to keep up with consumer demand.
- **E-commerce:** Opportunity for companies in the e-commerce industry to offer complete grilling kits for home delivery, making it easier for customers to enjoy a backyard BBQ with family and friends.

## Related on Trend Hunter

- [Grill Master Subscription Boxes](https://www.trendhunter.com/trends/grill-master-subscription.md)
- [Father-Approved BBQ Bundles](https://www.trendhunter.com/trends/bbq-bundle-pro.md)
- [Authentic BBQ-Themed Food Products](https://www.trendhunter.com/trends/tesco-fire-pit-range.md)
- [Pro-Grade Griller Tools](https://www.trendhunter.com/trends/grill-tools.md)
- [Smoky BBQ Deodorants](https://www.trendhunter.com/trends/pitmaster-deodorant.md)
- [Precooked Barbecue-Inspired Meats](https://www.trendhunter.com/trends/the-jolly-hog-bbq-range.md)
- [BBQ-Specific Grocery Menus](https://www.trendhunter.com/trends/fully-catered-southern-bbq-menu.md)
- [Grill Master Meat Boxes](https://www.trendhunter.com/trends/grill-master-box.md)
- [BBQ-Style Charcuterie Kits](https://www.trendhunter.com/trends/bbqterie-kit.md)
