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# Traditional Factory Homes
The Propeller Factory Underwent a Modern and Luxurious Renovation

By Madison Mackay | Published 2018-05-17 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/propeller-factory
References: [uncrate](https://uncrate.com/propeller-factory-renovation/) & [fogartyfinger](http://www.fogartyfinger.com/jersey-city-residence/)

Originally built in the 1800s, the [Propeller Factory](https://www.trendhunter.com/trends/storey-battery) was home to the [Alexander Thomson & Sons](https://www.trendhunter.com/trends/pacific-house) Pattern Makers -- a business that specialized in propellor making.

The space recently underwent a large renovation that turned the factory into a modern Jersey City home. The exterior of the home still features the classic historic origins, with a zinc-clad facade and the company's original sign. The interior has a rustic and industrial aesthetic, using salvaged wood columns and joists, concrete floors and large machinery on display. The design team added pops of luxury by placing marble and brass all around for a contemporary contrast.

The Propeller Factory home resembles a classic loft-like factory with luxurious modern amenities including a wine cellar, jacuzzi, infinity pool and a sauna.

## Trend Insights (Trend Hunter)

- Score: 5.6/10
- Popularity: 91% | Activity: 69% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What's Driving This Trend

- **Industrial-chic Living Spaces:** Opportunity for designers and architects to renovate old factories and transform them into modern, luxurious homes.
- **Heritage-inspired Interiors:** Demand for preserving historic elements in interior design, creating a unique blend of rustic and contemporary aesthetics.
- **Integrating Old and New:** Opportunity to combine industrial elements with modern luxuries, offering a unique living experience that blends history with modern convenience.

### Who This Affects Most

- **Architecture and Interior Design:** Architects and interior designers can specialize in transforming old factories into modern, luxurious homes.
- **Home Renovation and Restoration:** Professionals in home renovation and restoration can specialize in preserving and incorporating heritage elements into modern living spaces.
- **Luxury Real Estate:** Real estate developers can focus on renovating and marketing factory conversions as high-end, unique residential properties.

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