# Chinese Heritage-Inspired Fall Fashion
PRONOUNCE Introduces its New Collection for FW23

By Amy Duong | Published 2023-02-21 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/pronounce
References: [hypebeast](https://hypebeast.com/2023/2/pronounce-fall-winter-2023-london-fashion-week-runway)

Chinese fashion imprint PRONOUNCE unveils its newest collection designed for the Fall/Winter 2023 season showcased during London Fashion Week. It continues to explore its Chinese heritage and reflects upon the digital era by examining the early stages of humanity. This includes the ancient form of communication including inscribed shell motifs, oracle bones, and knotting notes.

The entire capsule was showcased in a white-walled room that is detailed with peeling paint, tough finishes, and a retro feel. Some of the designs include a nylon coat with metallic paneling accents, knitwear with gradient tones, and wool jeans with asymmetric cuts. There are also blazers with embroidered details paired together with slouchy trousers to push forth a more gender-neutral design language.

Image Credit: Pronounce, [hypebeast](https://hypebeast.com/2023/2/pronounce-fall-winter-2023-london-fashion-week-runway)