# Promotional Die-Cast Cars Jiffy Lube Offers a Matchbox Durango with Oil Changes By Adam Harrie | Written with AI assistance | Published 2026-10-01 | Updated 2026-10-04 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/promotional-die-cast-cars References: [toybook](https://toybook.com/jiffy-lube-fuels-matchbox-the-movie-promotion-with-exclusive-die-cast)  Jiffy Lube is adding a take-home collectible to service visits, letting drivers leave with a Matchbox 2018 Dodge Durango when they buy a qualifying Full Synthetic Oil Change. Starting Oct. 2, participating locations will hand out the [die-cast model](https://www.trendhunter.com/trends/diecast-collectibles) while supplies last. Mattel made it specifically for the campaign with Jiffy Lube branding. The toy comes in [Matchbox The Movie packaging](https://www.trendhunter.com/trends/movie-inspired-model-car-kits) and takes its design from a Durango featured in the live-action film. With the movie premiering globally on Apple TV on Oct. 9, the giveaway serves as campaign merch rather than a typical toy-shelf find. For shoppers, a routine maintenance stop now includes a small keepsake that can make a qualifying oil change feel a bit more rewarding. It also brings a bit of brand convergence to the visit by linking car care with movie collecting in one handoff. Image Credit: Mattel/Jiffy Lube/The Toy Book ## Trend Insights (Trend Hunter) - Score: 7.0/10 - Popularity: 64% | Activity: 46% | Freshness: 99% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Why This Trend Is Growing - **Service-linked Collectibles:** Routine purchases gain added emotional value when limited-edition collectibles turn transactional visits into memorable branded moments. - **Entertainment-branded Maintenance:** Crossovers between film franchises and automotive services create fresh touchpoints for fan engagement beyond traditional retail and media channels. - **Scarcity-driven Loyalty:** Limited-supply giveaways introduce urgency and exclusivity into everyday service categories, making repeat visits feel more culturally relevant. ### Industries Being Reshaped - **Automotive Services:** Oil changes and maintenance appointments can become differentiated customer experiences through exclusive branded merchandise tied to pop culture. - **Toys and Collectibles:** Die-cast models connected to service promotions expand collectible distribution into nontraditional environments where adult fans and families already spend. - **Entertainment Marketing:** Movie promotions embedded in practical consumer errands extend campaign visibility into real-world routines with tangible take-home artifacts. ## Related on Trend Hunter - [Convenience Store-Inspired Collectible Cars](https://www.trendhunter.com/trends/hot-wheel.md) - [Mini Clog Collectibles](https://www.trendhunter.com/trends/cars-x-crocs-blind-box.md) - [Collectible Toy Refreshment Partnerships](https://www.trendhunter.com/trends/arizona-and-mattel.md) - [Collaborative Toy Models](https://www.trendhunter.com/trends/hasbros-monopoly.md) - [QSR Race Car Toys](https://www.trendhunter.com/trends/gr-gt3-happy-meal.md) - [Die-Cast Car Collectibles](https://www.trendhunter.com/trends/nissan-gtr.md) - [Iconic Auto-Branded Initiatives](https://www.trendhunter.com/trends/2016-dodge-viper-acr.md) - [Exciting Truck Promotional Activities](https://www.trendhunter.com/trends/monster-jam.md) - [Board Game Car Collectibles](https://www.trendhunter.com/trends/pass-n-go-164.md)