# Vow-Based Social Enterprises 'Promise or Pay' Motivates You to Get What You Want in Life By Social Business Editor | Published 2014-04-16 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/promise-or-pay References: [facebook](https://www.facebook.com/promiseorpay) & [promiseorpay](http://promiseorpay.com) Recently launched, Promise or Pay is a social enterprise that makes you vow to do that one thing (or many things) that you wish you did more. Can you just not seem to motivate yourself to go to the gym a few times a week? Or stop eating sugar? Or write poems? There are a wide range of online apps aimed at productivity and motivation, especially in the "life hack" variety. But here, there's a social component to the web-based app in that once you put out your promise to the world, you're held to your word or you must pay the amount of money nominated to a charity. It's what's called a win-win. **Contact Information** Promise or Pay [website](http://promiseorpay.com/) Promise or Pay on [Facebook](https://www.facebook.com/promiseorpay) Promise or Pay on [Twitter](https://twitter.com/promiseorpay) Promise or Pay on [YouTube](https://www.youtube.com/user/promiseorpaychannel) ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 54% | Activity: 95% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Social Business](https://www.trendhunter.com/socialbusiness) ## Key Themes ### Why This Trend Is Growing - **Vow-based Social Enterprises:** Disruptive innovation opportunity: Creating online platforms that combine social accountability and charitable giving to motivate individuals to achieve their goals. - **Productivity and Motivation Apps:** Disruptive innovation opportunity: Developing online applications that offer unique features and social components to enhance productivity and motivation. - **Life Hack Technology:** Disruptive innovation opportunity: Incorporating innovative technologies into life hack solutions that provide practical strategies for personal growth and development. ### Industries Being Reshaped - **Social Entrepreneurship:** Disruptive innovation opportunity: Building social enterprises that integrate vow-based platforms to drive positive social impact and behavior change. - **Technology and App Development:** Disruptive innovation opportunity: Investing in the development of cutting-edge technologies and mobile applications to support personal growth and habit formation. - **Charitable Giving and Non-profit Organizations:** Disruptive innovation opportunity: Partnering with non-profit organizations to create innovative platforms that link personal goals with charitable donations, fostering a sense of social responsibility. ## Related on Trend Hunter - [Goal Commitment Apps](https://www.trendhunter.com/trends/lock-in-win.md) - [Accountability Self-Improvement Platforms](https://www.trendhunter.com/trends/social-accountability-platform.md) - [Reward-Based Empowerment Platforms](https://www.trendhunter.com/trends/learn-earn-and-win.md) - [Group Challenge Apps](https://www.trendhunter.com/trends/challenge-friends1.md) - [Vaping Cessation Tools](https://www.trendhunter.com/trends/stopfuckingvaping.md) - [Blockchain Goal Platforms](https://www.trendhunter.com/trends/sureyoudoio.md) - [Motivation-Focused Apps](https://www.trendhunter.com/trends/vitalflip.md) - [Social Habit Trackers](https://www.trendhunter.com/trends/habiterie.md) - [Daily Motivation Apps](https://www.trendhunter.com/trends/empowering-app.md)