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# Provocative Projections
Caesar Lima Creates Unique Body Art With Words

By Tisah Tucknott | Published 2009-07-30 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/projections-caesar-lima
References: [likecool](http://www.likecool.com/Projection--Pic--Gear.html) & [caesarlima](http://www.caesarlima.com/)

Just like the women who dance behind screens illuminating their bodies, Caesar Lima embraces womanly curves in his art work.

The [provocative photographs](https://www.trendhunter.com/trends/mwcurated) are of women with projected words spilled across their bodies, but still evoke classiness. The photography mimics the work of [body art](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela); it is less permanent yet more revealing, especially for the photographer (in this case, Caesar himself).

The gallery above is not to be missed!

**Implications** - In today's ever-evolving world, [seductive images](https://www.trendhunter.com/trends/o-positiv-health) are still successful when it comes to gaining attention from consumers. Using sexual connotations and alluring images will harness awareness from buyers and make it easier to market a product. Companies should always keep an air of class with this tactic, as this will ensure the respect of the business.

## Trend Insights (Trend Hunter)

- Score: 6.3/10
- Popularity: 93% | Activity: 88% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### What's Driving This Trend

- **Seductive Marketing:** Opportunity for businesses to use sexual connotations and alluring images to gain attention and market their products.
- **Temporary Body Art:** The trend of using projected words on the body as a form of temporary body art presents opportunities for artists and businesses to explore new art forms and marketing techniques.
- **Evolving Advertising Strategies:** The success of provocative images in gaining consumer attention highlights the need for businesses to continually adapt and evolve their advertising strategies to capture the interest of their target audience.

### Who This Affects Most

- **Fashion:** Fashion industry can leverage seductive marketing and temporary body art to promote their products and create visually appealing campaigns.
- **Advertising:** Advertising agencies can embrace evolving advertising strategies and incorporate provocative imagery to create impactful and attention-grabbing campaigns for their clients.
- **Art:** Artists can explore the trend of temporary body art and use projected words to create unique and captivating art pieces.

## Related on Trend Hunter

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