# Sustainable Off-Road Coupes Project Maybach Was Created by Virgil Abloh & Mercedes-Benz By Laura McQuarrie | Published 2021-12-06 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/project-maybach References: [dezeen](https://www.dezeen.com/2021/12/01/virgil-abloh-mercedes-benz-electric-maybach-car-transparent-hood/)  Project [Maybach](https://www.trendhunter.com/trends/mercedesmaybach-eqs-suv) is a solar-cell-powered electric car developed by [Mercedes-Benz](https://www.trendhunter.com/trends/gclass-past-ii-future) and late fashion designer Virgil Abloh and it has been described as "a design unlike anything that has been developed by Mercedes-Benz." Every element of the car was created from scratch, according to the brand, and it sets itself apart with an aesthetically striking transparent bonnet. This design detail also serves a practical purpose, since it charges the solar cells that sit underneath. The battery-operated off-the-road coupe has space to seat two people and Mercedes-Benz describes that the project "combines huge Gran Turismo proportions, large off-road wheels and distinctive attachments." With Abloh, [Mercedez-Benz](https://www.trendhunter.com/trends/vision-eqxx) chief design officer Gorden Wagener envisioned Project Mayback as a "responsible vision of future design." ## Trend Insights (Trend Hunter) - Score: 6.7/10 - Popularity: 97% | Activity: 93% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### What's Driving This Trend - **Sustainable Off-road Coupes:** Creating eco-friendly off-road coupes powered by renewable energy sources. - **Transparent Solar Panels:** Incorporating transparent solar panels into car designs for functionality and aesthetic appeal. - **Collaboration Between Fashion and Automotive Industries:** Collaborating with designers from the fashion industry to create unique and innovative car designs. ### Who This Affects Most - **Automotive Industry:** Automakers can develop eco-friendly vehicles with unique designs to attract environmentally-conscious consumers. - **Fashion Industry:** Fashion designers can collaborate with automotive companies to create unique and innovative designs for vehicles. - **Renewable Energy Industry:** The renewable energy industry can supply eco-friendly energy sources for sustainable vehicle manufacturing. ## Related on Trend Hunter - [Solar-Powered Sedan Concepts](https://www.trendhunter.com/trends/vision-eqxx.md) - [Fashion Designer-Visionary Cars](https://www.trendhunter.com/trends/gclass-past-ii-future.md) - [Distinguished Digitally-Focused EVs](https://www.trendhunter.com/trends/mercedesmaybach-eqs-suv.md) - [Iconic Entirely Electric Autos](https://www.trendhunter.com/trends/eq-technology-suv.md) - [Premium Electric Station Wagons](https://www.trendhunter.com/trends/mercedes-benz-g580.md) - [Luxury Sea Concepts](https://www.trendhunter.com/trends/beyond-horizons.md) - [Art Deco Show-Car Statements](https://www.trendhunter.com/trends/vision-iconic.md) - [Ultra-Futuristic Modern Cars](https://www.trendhunter.com/trends/mercedesbenz-vision-oneeleven.md) - [Hybrid-System Futuristic Hypercar Concepts](https://www.trendhunter.com/trends/mercedesamg-one.md)