# Sniffable Product Seals Tekni-Plex’s Permeable 'Sniff Seal' Offers Shoppers a Sensory Experience By Laura McQuarrie | Published 2018-10-24 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/product-seal References: [foodandwine](https://www.foodandwine.com/news/sniff-seal-packaging) & [tekni-plex](http://www.tekni-plex.com/2018/03/27/tekni-plex-granted-patent-first-kind-sniff-seal-technology-enables-scent-permeation-induction-sealed-closure-liner/) When it comes to [food and beverage packaging](https://www.trendhunter.com/trends/sappi-paper-packaging), product seals are first and foremost associated with [preserving freshness](https://www.trendhunter.com/trends/vidre) and preventing tampering but Tekni-Plex's Sniff Seal specifically helps shoppers have sensory experiences with packaged goods, without compromising their quality. In the same way that food brands strategically use packaging to provide a [glimpse of the product inside](https://www.trendhunter.com/trends/inline-plastics-safetchef)—and at the same time, maximize product appeal, build trust with consumers and improve their perception of a product—the Sniff Seal offers a sensory experience, but with the nose rather than the eyes. The Sniff Seal takes the form of a permeable seal, which has the potential to help consumers discover a product's unique aroma without having to remove any parts of the packaging before making a purchase. ## Trend Insights (Trend Hunter) - Score: 4.7/10 - Popularity: 50% | Activity: 84% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Sensory Packaging:** Packaging that engages consumers' senses, such as smell, to enhance the product experience. - **Permeable Seals:** Seals that allow the aroma of a product to be experienced without opening the package. - **Consumer Trust:** Building trust with consumers by offering sensory experiences that enhance their perception of a product. ### Industries Being Reshaped - **Food Packaging:** Innovative packaging solutions that maximize freshness and engage consumers' senses. - **Beverage Packaging:** Packaging innovations that provide a sensory experience and build consumer trust. - **Fragrance Industry:** Developing scent technologies that can be integrated into product packaging to enhance the sensory experience. ## Related on Trend Hunter - [Scratch-and-Sniff Canabis Stickers](https://www.trendhunter.com/trends/cannabis-stickers.md) - [Scented Hydration Stickers](https://www.trendhunter.com/trends/sniff-n-sip.md) - [Peelable Snack Pouches](https://www.trendhunter.com/trends/proampac.md) - [Sustainable Food Packaging Designs](https://www.trendhunter.com/trends/placon-crystal-seal-delectables.md) - [Easy-Open Snack Pouches](https://www.trendhunter.com/trends/easy-open-snack-pouch.md) - [Hassle-Free Snack Packaging](https://www.trendhunter.com/trends/easypeel-open-packaging.md) - [Film-Like Food Packaging Barriers](https://www.trendhunter.com/trends/cartaseal-vwaf-barrier-coating.md) - [Reduced Material Packaging Seals](https://www.trendhunter.com/trends/lift-n-peel-lite-liner.md) - [Sustainable Sourceable Packagings](https://www.trendhunter.com/trends/securikett.md)