# Hair Growth Drink Mixes Neutrogena Launched a Hair Restore Pro-Collagen Peptide Supplement By Laura McQuarrie | Published 2025-11-20 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/procollagen-peptide-supplement References: [wwd](https://wwd.com/beauty-industry-news/wellness/supplement-weight-management-sleep-sakara-opositiv-1238346607/) & [neutrogena](https://www.neutrogena.com/products/haircare/neutrogena-hair-restore-pro-collagen-peptide-supplement/680613100)  [Neutrogena](https://www.trendhunter.com/trends/neutrogena-hair-restore) has been in the haircare game for a few years now, sharing its expertise in skin health to nourish and support the scalp, and its new [Hair Restore Pro-Collagen Peptide Supplement](https://www.trendhunter.com/trends/pro-collagen) helps to promote thicker hair from within. This dietary drink mix supplement features [hydrolyzed collagen peptides](https://www.trendhunter.com/trends/beauty-collagen-drink) that are readily available for the body to absorb, plus Vitamin C, to support the body's natural collagen-producing systems. With age, collagen declines due to a natural decrease in production and a faster rate of breakdown, and collagen provides amino acids that support keratin production, which make up about 90% of hair. The contents of this grab-and-go stick pack—free from gluten, GMOs, dyes and artificial sweeteners—dissolve in a beverage of choice, and are clinically proven to promote thicker hair in 16 weeks. ## Trend Insights (Trend Hunter) - Score: 8.3/10 - Popularity: 96% | Activity: 97% | Freshness: 56% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What Makes This Trend Stand Out - **Collagen-infused Supplements:** Collagen-infused supplements are gaining momentum as consumers seek holistic solutions for hair and skin health, indicating potential for innovation in multi-benefit health support products. - **Functional Beverage Enhancements:** Functional beverage enhancements with added health benefits like hair growth support present an opportunity to merge the supplement and beverage markets. - **Age-defying Nutraceuticals:** Age-defying nutraceuticals capitalize on the growing demand for anti-aging solutions, offering potential for disruptive innovation in collagen and peptide-based products designed to counteract age-related changes. ### Sectors Adopting This - **Nutraceuticals:** The nutraceuticals industry is seeing an intersection of beauty and wellness products, presenting opportunities for new formulations that target age-related hair health. - **Functional Foods and Beverages:** With consumers looking for dietary solutions that enhance health and appearance, the functional foods and beverages industry is ripe for innovation in dual-purpose products. - **Beauty and Personal Care:** Innovations in beauty and personal care now trend towards ingestible solutions, opening up possibilities for expanding traditional beauty products into nutritionally enhanced offerings. ## Related on Trend Hunter - [Science-Backed Hair Growth Serums](https://www.trendhunter.com/trends/anagen-activator-serum.md) - [Peptide-Powered Haircare](https://www.trendhunter.com/trends/neutrogena-hair-restore.md) - [Trichologist-Developed Haircare](https://www.trendhunter.com/trends/ogx-progrowth-peptide.md) - [Playful Body Hair Planters](https://www.trendhunter.com/trends/billie-chia-pet.md) - [Date-Powered Brow Serums](https://www.trendhunter.com/trends/aiza-date-setter.md) - [Salicylic Acid-Infused Shampoo](https://www.trendhunter.com/trends/neutrogena-tgel-shampoo.md) - [Skincare-Inspired Scalp Collections](https://www.trendhunter.com/trends/neutrogena-healthy-scalp.md) - [Multi-Functional Grapefruit Shampoos](https://www.trendhunter.com/trends/scalp-shampoo1.md) - [Ultra-Hydrating Mascaras](https://www.trendhunter.com/trends/plumping-mascara.md)