# Flavored Probiotic Crystals Olly's Probiotic Sticks Offer Health Bacteria for Digestive Health By Mishal Omar | Published 2017-02-21 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/probiotic-sticks References: [observer](http://observer.com/2017/01/strange-probiotic-products-popcorn-cocktails/) & [olly](http://www.olly.com/search.html?search=probiotic%20sticks) As probiotic products continue to dominate the market, most of these products are focused on the inclusion of probiotics into foods and beverages like yogurt and milks -- but the Probiotic Sticks offered by the brand Olly aim for a more direct method for consumers to gain the benefits of this health bacteria. The Quick Melt Probiotic Sticks come in the form of crystal-like bacteria that is poured into the mouth and dissolves easily on the tongue. It contains "10 billion live cultures from four scientifically studied strains," ensuring that it offers as much health bacteria as possible. The sticks come in a variety of flavors that include grape, blueberry and apple. Olly's Probiotic Sticks are an excellent, direct method of maintaining digestive health. ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 31% | Activity: 35% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What Makes This Trend Stand Out - **Direct Delivery of Probiotics:** The trend of direct delivery allows consumers to easily consume probiotics without the need for food or beverages. - **Flavored Probiotic Products:** The trend of offering flavored probiotic products provides consumers with a more enjoyable and palatable way to consume probiotics. - **Convenience in Probiotic Consumption:** The trend of providing probiotics in a convenient form, such as quick-melt sticks, caters to consumers' busy lifestyles and makes it easier to incorporate into daily routines. ### Sectors Adopting This - **Health and Wellness Supplements:** The health and wellness supplements industry can leverage the trend of direct delivery and flavored products to offer innovative probiotic solutions. - **Food and Beverage:** The food and beverage industry can explore incorporating probiotic crystals or similar direct delivery methods to enhance their product offerings and appeal to health-conscious consumers. - **Pharmaceuticals:** The pharmaceutical industry can explore the trend of convenient probiotic consumption to develop alternative forms of probiotic medications for targeted health benefits. ## Related on Trend Hunter - [Gut Health Dietary Supplements](https://www.trendhunter.com/trends/olly-supplement.md) - [Oral Microbiome Supplements](https://www.trendhunter.com/trends/boka-well.md) - [Probiotic Yogurt Bars](https://www.trendhunter.com/trends/joee-greek-yogurt-frozen-dessert-bar.md) - [Infection-Fighting Vaginal Probiotics](https://www.trendhunter.com/trends/vaginal-probiotic.md) - [Tasty Probiotic Gummy Supplements](https://www.trendhunter.com/trends/probiotic-gummy.md) - [Fruity Chewable Synbiotics](https://www.trendhunter.com/trends/gummiotics.md) - [Probiotic Ice Cream Pouches](https://www.trendhunter.com/trends/probiotic-ice-cream.md) - [Child-Focused Kefir Snacks](https://www.trendhunter.com/trends/kefir-products.md) - [Prebiotic Dental Sticks](https://www.trendhunter.com/trends/dental-sticks-for-dogs.md)