# AI Customer Care Services LG Proactive Customer Care Leverages ThinQ AI for Tailored Support By Laura McQuarrie | Published 2019-08-29 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/proactive-customer-care References: [prnewswire](https://www.prnewswire.com/news-releases/lg-introduces-ai-powered-customer-care-service-300908838.html) & [LG](http://www.LG.com/) At IFA 2019, [LG Electronics](https://www.trendhunter.com/trends/lg-ai-home) will be introducing Proactive Customer Care as a service powered by artificial intelligence to provide personalized support, tips and solutions to optimize performance and prolong a product's life. To start, the LG Proactive Customer Care service will be supporting the new [front-load washing machines](https://www.trendhunter.com/trends/samsung-bespoke-ai-washer) and bottom-freezer refrigerators in select regions this year and expanded markets in Europe and North America as of 2020. With [ThinQ](https://www.trendhunter.com/trends/premium-kitchen-appliances) AI technology, Proactive Customer Care helps to alert LG smart appliance owners of potential problems in advance, which is especially useful for streamlining the process of having a technician visit. With this new service, LG smart appliance owners are able to benefit from the AI's insights on energy usage, water consumption and more. ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 19% | Activity: 36% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Home](https://www.trendhunter.com/home) ## Key Themes ### Key Themes Behind This Trend - **Proactive Customer Care:** Opportunity for companies to utilize artificial intelligence to provide personalized support and optimize product performance. - **Thinq AI Technology:** Disruptive innovation opportunity for companies to leverage AI technology to alert customers of potential problems in advance. - **Streamlining Service Technician Visits:** Opportunity to use AI-powered customer care services to improve the efficiency and effectiveness of service technician visits. ### Where This Applies - **Appliance Manufacturing:** Opportunity for appliance manufacturers to integrate AI technology into their products to offer proactive customer care services. - **Technology Services:** Disruptive innovation opportunity for technology service providers to develop AI-powered customer care platforms. - **Home Appliances Retail:** Opportunity for retailers to offer AI-powered customer care services as a value-added feature for smart appliances. ## Related on Trend Hunter - [AI-Supported Home Appliances](https://www.trendhunter.com/trends/lg-ai-home.md) - [AI-forward home brand visions](https://www.trendhunter.com/trends/ai-in-action.md) - [AI-Enhanced Smart Fridges](https://www.trendhunter.com/trends/lg-signature-refrigerator.md) - [AI-Powered Customer Service Tools](https://www.trendhunter.com/trends/aipowered-customer-service-tools.md) - [Rebranded Customer Support Platforms](https://www.trendhunter.com/trends/lg-care-q.md) - [Property-Wide Equipment Supervision Interfaces](https://www.trendhunter.com/trends/equipment-supervision.md) - [AI-Powered Signature Appliance Capsules](https://www.trendhunter.com/trends/lg-signature1.md) - [AI Home Hubs](https://www.trendhunter.com/trends/thinq-on.md) - [AI-Powered Laundry Appliances](https://www.trendhunter.com/trends/lg-fx-washer-and-dryer.md)