# High-End Waterproof Binoculars Nocs Provisions Launches Its New 'Pro Issue Binoculars' By Niko Pajkovic | Published 2022-04-06 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/pro-issue-binoculars References: [hypebeast](https://hypebeast.com/2022/4/nocs-provisions-pro-issue-waterproof-binoculars-release) & [nocsprovisions](https://www.nocsprovisions.com/en-ca)  Boutique outdoor equipment brand [Nocs Provisions](https://www.trendhunter.com/trends/waterproof-binocular) has announced the launch of a new Pro version of its popular [waterproof binoculars](https://www.trendhunter.com/trends/waterproof-outdoor-collection) called the 'Pro Issue Binoculars' The upgraded model arrives in a much larger format that comes equipped with a super-wide field of view; the 8x model boasts 429ft at 1000yd, for example. In addition, the new product uses a phase-coated BaK4 roof prism with a [multi-coated eight-piece lens assembly](https://www.trendhunter.com/trends/highend-progressive-lens). Other notable features of the Pro Issue Binoculars include water and dust proofing, a nitrogen sealed lens for fog prevention, and Nocs' signature Ruggedized grip. “The Pro Issue is a direct result of customers asking for a larger format version of our original binoculars, and our goal was to ensure that the new model offers extremely high-quality optics while maintaining the durability, ruggedness and grip that our customers love,” said Nocs Founder and CEO, Chris McKleroy. Image Credit: Nocs Provisions ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 47% | Activity: 33% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### Key Themes Behind This Trend - **Waterproof Binoculars:** Opportunity to innovate by developing a line of binoculars with even higher degrees of waterproofing and dust proofing. - **Wide Field of View Binoculars:** Opportunity to develop a line of binoculars with an even wider degree of field of view, using cutting-edge prism and lens assembly technologies. - **Rugged Binoculars:** Opportunity to innovate by creating binoculars with even more rugged features, such as increased shock-proofing and drop-resistance. ### Where This Applies - **Outdoor Equipment Industry:** Producers can develop new lines of outdoor equipment with increasingly specialized function and industrial-grade build components. - **Optics Industry:** Manufacturers can experiment with increasingly sophisticated array of prism and lens assembly technologies, including coatings and surface treatments, to develop advanced models with higher degrees of optical performance. - **Consumer Goods Industry:** Brands can enter the high-end outdoor market by offering premium products with a range of durable and innovative features. ## Related on Trend Hunter - [Expansive Field-Of-View Binoculars](https://www.trendhunter.com/trends/waterproof-binocular.md) - [Nautical Waterproof Binoculars](https://www.trendhunter.com/trends/nocs.md) - [Compact High-Performance Monoculars](https://www.trendhunter.com/trends/zero-tube.md) - [Outdoor Adventurer Lifestyle Binoculars](https://www.trendhunter.com/trends/nikon-prostaff-binoculars.md) - [Advanced AR-Powered Binoculars](https://www.trendhunter.com/trends/unistellar-envision.md) - [4K Night-Vision Binoculars](https://www.trendhunter.com/trends/nightvision-binoculars.md) - [Budget Night Vision Binoculars](https://www.trendhunter.com/trends/cigman-cnvpro-binoculars.md) - [Digitally Enhanced Binoculars](https://www.trendhunter.com/trends/night-vision-binoculars.md) - [Digitally Enhanced Binoculars](https://www.trendhunter.com/trends/yashica-vision.md)