# AI-Powered Age Verification Apps The Privately 'AgeAI' App is Being Used to Combat Underage Sales By Michael Hemsworth | Published 2024-09-12 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/privately-ageai References: [talkingretail](https://www.talkingretail.com/news/industry-news/new-ai-app-to-automate-age-verification-for-vape-retailers-12-09-2024/) & [privately.eu](https://www.privately.eu/)  The Privately 'AgeAI' app is being used in partnership with Our Vape Advocacy (OVA) as a way to help perform [age checks](https://www.trendhunter.com/trends/digital-authentication-system) to eliminate a reliance on guesswork. The app uses a 100% anonymous functionality that doesn't transmit or store images and could help to reduce the need for ID checks amongst adults to provide a more [frictionless retail experience](https://www.trendhunter.com/trends/piconext). The app will be used to help retailers mitigate the risks associated with underage vape sales that come with fines potentially in excess of £1,500. CEO Deepak Tewari spoke on the Privately 'AgeAI' app for OVA members saying, "The vape industry is a highly fragmented sector and under massive scrutiny right now, and there’s an urgent need to clamp down on underage sales. OVA members will now be assured they have an [automated, accurate and speedy solution](https://www.trendhunter.com/trends/fraud-detection-and-loss-prevention) that means store staff can avoid the confrontation that comes from requests for ID and turning people away.” ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 32% | Activity: 45% | Freshness: 28% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [AI](https://www.trendhunter.com/ai) ## Key Themes ### What's Driving This Trend - **Anonymous Age Verification:** AgeAI employs anonymous verification techniques that eliminate storage and transmission of personal data, providing a secure yet efficient solution for age-restricted products. - **Frictionless Retail:** Implementing AgeAI enhances the customer experience by reducing the need for manual ID checks, streamlining the purchase process for both consumers and retailers. - **Automated Compliance:** The integration of AgeAI into retail settings offers automated compliance with age verification laws, reducing legal risks associated with underage sales. ### Who This Affects Most - **Vape and Tobacco:** The vape and tobacco industry can adopt AgeAI to ensure compliance with age restrictions, thereby avoiding hefty fines and enhancing operational efficiency. - **Retail Technology:** Retail technology firms can benefit from integrating anonymous age verification solutions like AgeAI, providing retailers with reliable and secure compliance tools. - **Smartphone Applications:** The development of AI-powered age verification apps signifies a shift in the smartphone application industry towards more specialized and compliance-focused tools. ## Related on Trend Hunter - [Age-Verifying Vaping Solutions](https://www.trendhunter.com/trends/ageai.md) - [Digitized Age Verification Services](https://www.trendhunter.com/trends/age-verification-service.md) - [Anonymous Age Verification Tools](https://www.trendhunter.com/trends/anonymous-age-verification-tools.md) - [Digital Age-Verification Tools](https://www.trendhunter.com/trends/licensing-connect.md) - [Age Verification Solutions](https://www.trendhunter.com/trends/complycube.md) - [AI Age-Gating Tech](https://www.trendhunter.com/trends/ageverification-system.md) - [Digital Age Verification](https://www.trendhunter.com/trends/Digital-age-verification.md) - [Identity Verification Platforms](https://www.trendhunter.com/trends/pruvly-ai.md) - [Automated ID Authentication Apps](https://www.trendhunter.com/trends/authentication-apps.md)