# Designer Lipstick Hybrids Tom Ford and Estee Lauder Team Up for a Classy Makeup Line By Joanne Lam | Published 2010-03-30 | Luxury Source: Trend Hunter, https://www.trendhunter.com/trends/private-blend-lipsticks-tom-ford References: [racked](http://racked.com/archives/2010/03/26/tom-ford-does-lipstick-with-estee-lauder-again-at-45-a-pop.php) & [esteelauder](http://www.esteelauder.com/) The [chic, classy designs of Tom Ford](https://www.trendhunter.com/trends/tom-ford-beauty-brand) are no longer limited to apparel and accessories. In a recent collaboration with Estée Lauder, Tom Ford launched a brand new [line of gorgeous Private Blend lipsticks](https://www.trendhunter.com/trends/luminous-matte) in twelve different shades. "I took the most universally flattering colors that a woman can wear, and then I reimagined them in a modern and authoritative way," Tom Ford told WWD. Going for $45 a piece, owning these lipsticks may be a bit of a stretch for the wallet. Then again, with each color being universally flattering, you probably won't need all twelve. ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 36% | Activity: 87% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Ultra Luxury](https://www.trendhunter.com/ultraluxury) ## Key Themes ### What Makes This Trend Stand Out - **Luxury Makeup:** The collaboration between Tom Ford and Estee Lauder opens up opportunities to create more premium makeup products. - **Designer Collaborations:** More designers collaborating with beauty brands to create unique and high-end makeup lines can increase brand recognition and add value to both parties. - **Universal Shades:** Creating makeup products with universally flattering shades can cater to a wider range of skin tones and increase product appeal. ### Sectors Adopting This - **Beauty:** The beauty industry can benefit from creating premium and designer makeup collaborations that cater to a wider range of skin tones. - **Fashion:** Fashion and beauty collaborations can increase brand recognition and add value to both parties by creating unique and high-end products. - **Luxury Goods:** The luxury goods industry can create opportunities by expanding into the makeup industry with high-end and premium products, such as designer collaborations. ## Related on Trend Hunter - [Luxurious Lip Color Collections](https://www.trendhunter.com/trends/lip-color-collection.md) - [Architectual Makeup Capsules](https://www.trendhunter.com/trends/tom-ford-2.md) - [Actress Lip Color Campaigns](https://www.trendhunter.com/trends/tom-ford-runway-lip-color.md) - [Fragrance-Inspired Luxury Cosmetics](https://www.trendhunter.com/trends/rose-exposed-eye-colour-quad.md) - [Premium 24-Hour Wear Foundations](https://www.trendhunter.com/trends/architecture-soft-matte-foundation.md) - [Pink Floral-Inspired Lip Kits](https://www.trendhunter.com/trends/bouquet-of-strength-lip.md) - [Luxurious Lipstick Gift Sets](https://www.trendhunter.com/trends/lipstick-trunk.md) - [3-in-1 Luxury Lipsticks](https://www.trendhunter.com/trends/herms-silky-lipstick-shine.md) - [Luxurious Nude Lipsticks](https://www.trendhunter.com/trends/rouge-dior.md)