# Asset Management Apps This Platform Offers Private Banking Experience for Ordinary Investors By Katherine Pendrill | Published 2015-10-05 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/private-banking-experience References: [hedgeable](https://www.hedgeable.com/) 'Hedgeable' is an asset management app that offers private banking experience for the ordinary investor. During the financial crisis, many investors lost a significant portion of their net-worth while the ultra-wealthy came out unscathed. The reason behind this disparity was access to better investing solutions. Hedgeable aims to democratize private banking by providing ordinary investors with access to a private banking experience. The app is designed to help ordinary investors protect themselves against [catastrophic losses](https://www.trendhunter.com/trends/upside-invest) that hinder long-term portfolio growth. Instead of relying on complex instruments and risky techniques, Hedgeable makes [sophisticated investing simple and accessible](https://www.trendhunter.com/trends/custom-investment-platforms) for the average investor. The goal of the company is to reshape the investing landscape by giving regular people access to high-quality products. Hedgeable is ideal for busy professionals who are interested in building a high net-worth portfolio. ## Trend Insights (Trend Hunter) - Score: 0.8/10 - Popularity: 8% | Activity: 8% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### What's Driving This Trend - **Democratized Private Banking:** Asset management apps like Hedgeable are democratizing private banking by providing ordinary investors with access to high-quality products. - **Sophisticated Investing for Average Investors:** Hedgeable makes sophisticated investing simple and accessible for the average investor. - **Accessible Investment Solutions:** Hedgeable is providing ordinary investors with access to better investment solutions previously available only to ultra-wealthy investors. ### Who This Affects Most - **Asset Management:** Asset management firms can explore developing apps like Hedgeable that target regular investors to provide them with high-quality and accessible investment solutions. - **Fintech:** Fintech companies can explore developing asset management apps for ordinary investors that provide private banking-like services, democratizing the investment landscape. - **Wealth Management:** Wealth management companies can explore developing user-friendly and accessible platforms like Hedgeable that democratize access to high-quality investment solutions for all investors. ## Related on Trend Hunter - [Loss-Protected Investment Platforms](https://www.trendhunter.com/trends/odo-platform.md) - [Holistic Asset Tracker Platforms](https://www.trendhunter.com/trends/personal-assets-tracker.md) - [Singaporean Digital Wealth Apps](https://www.trendhunter.com/trends/digital-wealth-app.md) - [Community-Centric Investment Apps](https://www.trendhunter.com/trends/communitycentric-investment-app.md) - [Real-World Data Investment Apps](https://www.trendhunter.com/trends/streetbeat-investment-app.md) - [Millennial-Minded Investment Apps](https://www.trendhunter.com/trends/millennialminded-investment-app.md) - [Low-Cost Investment Apps](https://www.trendhunter.com/trends/lowcost-investment-app.md) - [Intelligent Cryptocurrency Investment Apps](https://www.trendhunter.com/trends/cryptocurrency-investment-app.md) - [Stock-Ranking Investment Apps](https://www.trendhunter.com/trends/rupt-app.md)