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# Graphic-Printed Sturdy Totes
Seil Marschall Joins Junya Watanabe MAN on a Printed Tote Capsule

By Amy Duong | Published 2019-08-09 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/printed-tote
References: [hypebeast](https://hypebeast.com/2019/7/junya-watanabe-man-seil-marschall-tote-bags-release) & [matchesfashion](https://www.matchesfashion.com/mens)

German fashion label Seil Marschall works in collaboration with Junya Watanabe MAN on a collection of [printed tote bags](https://www.trendhunter.com/trends/stephen-sprouse) for the Fall/Winter 2019 season. The joint effort highlights a set of graphic prints on highly durable bags, which are also fashionably conscious as well.

The capsule is constructed from [a blend of fabrications](https://www.trendhunter.com/trends/cecilie-bahnsen-3) that feature printed motifs that recall both contributing brands. The tan tonal option is constructed from 100% wool materials at the body held by handles made from canvas materials before detailed with dark brown trimmings. The logo is stencil-printed over the front of the bag. The army green colorway is constructed from 100% cotton canvas materials and the highlighting element is the [eYe logo](https://www.trendhunter.com/trends/eye-junya-watanabe-man) at the front, rounded out with a dark green handle.

## Trend Insights (Trend Hunter)

- Score: 4.5/10
- Popularity: 67% | Activity: 61% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### What Makes This Trend Stand Out

- **Graphic-printed Totes:** Brands can explore collaborations to create eye-catching, limited-edition tote bags with unique graphics and durable materials.
- **Fashionably Conscious Totes:** Opportunities exist for brands to create environmentally-friendly tote bags from sustainable materials that are both fashionable and functional.
- **Customizable Tote Collections:** Customizable tote bag collections provide customers with a unique opportunity to personalize their accessories while forging a deeper connection to the brand.

### Sectors Adopting This

- **Fashion and Apparel:** The fashion and apparel industry can leverage collaborations and eco-friendly materials to create unique and stylish tote bags that resonate with consumers.
- **Retail:** Retail businesses can optimize their sales by creating a range of totes with different customization options for customers to choose from and provide a unique shopping experience.
- **Eco-friendly Products:** The eco-friendly products industry can create more sustainable tote bags, exploring different materials and designs to appeal to environmentally-conscious consumers.

## Related on Trend Hunter

- [Tonal Contrast Tote Bags](https://www.trendhunter.com/trends/marc-jacobs-tote-bag.md)
- [Collaborative Branded Tote Bags](https://www.trendhunter.com/trends/neighborhood-and-ll-bean.md)
- [Highly Limited Garment Collabs](https://www.trendhunter.com/trends/junya-watanabe-man-x-reigning-champ.md)
- [Collaborative Patterned Tote Bags](https://www.trendhunter.com/trends/the-tote-bag.md)
- [Patterned Round Shoulder Bags](https://www.trendhunter.com/trends/uniqlo-and-marimekko.md)
- [Functional Collaborative Technical Bags](https://www.trendhunter.com/trends/comme-des-garons-and-porter.md)
- [Neon-Colored Lifestyle Bags](https://www.trendhunter.com/trends/ramidus-2.md)
- [Collaboration Fashion Puffer Coats](https://www.trendhunter.com/trends/eye-junya-watanabe-man.md)
- [Revitalized Handbag Designs](https://www.trendhunter.com/trends/marc-jacobs-stephen-sprouse.md)
