# Football-Themed Snack Chips Pringles 'Pringoooals' are Coming Back in Two Flavors By Michael Hemsworth | Published 2021-06-10 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/pringles-pringoooals References: [talkingretail](https://www.talkingretail.com/products-news/crisps-snacks/limited-edition-flavours-return-with-pringles-football-partnership-09-06-2021/) & [pringles](https://www.pringles.com/uk/home.html) The [Pringles](https://www.trendhunter.com/trends/tailgating-stacks) 'Pringoooals' snack chips are being launched by the brand in the UK in celebration of football season to provide consumers with a way to satisfy cravings when watching the match. The chips come in two distinct flavor options including Pulled Pork Burger and Doner Kebab, which are both limited-edition and come in 200-gram packs at a price point of £2.99 each. The snacks call to mind some familiar food varieties that are similar to what one might find for sale at a match. The Pringles 'Pringoooals' snack chips are being launched alongside a partnership with freestyle footballer Lia Lewis who will be showing off her skills using the brand's empty tubes through a series of [Instagram](https://www.trendhunter.com/trends/chicken-sandwich-lineup) videos. ## Trend Insights (Trend Hunter) - Score: 5.4/10 - Popularity: 59% | Activity: 93% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What's Driving This Trend - **Football-themed Snack Chips:** The creation of niche-themed snacks could open markets for new audiences and tastes. - **Limited-edition Flavors:** Releasing limited-run flavors creates demand and a sense of urgency for customers to try the product. - **Influencer Marketing:** Collaborating with influencers gives brands unique content to reach new audiences. ### Who This Affects Most - **Snack Food Industry:** The snack food industry benefits from consistent innovation in packaging to entice new customers. - **Social Media Marketing Industry:** Social media marketing is an essential platform for brands to collaborate with influencers and reach new audiences. - **Sports Viewing Industry:** Snacks brands can cater to existing audiences by creating game day themed snacks that resonate with fans. ## Related on Trend Hunter - [Appetizer-Flavored Snack Chips](https://www.trendhunter.com/trends/pringles-chips.md) - [Football-Themed Snack Chips](https://www.trendhunter.com/trends/mccoys-crisps.md) - [Meaty Stacked Snack Chips](https://www.trendhunter.com/trends/pringles-flame-grilled-steak.md) - [Spicy Cuisine Snack Chips](https://www.trendhunter.com/trends/pringles-hot.md) - [Football-Themed Snack Chips](https://www.trendhunter.com/trends/champion-chip-collection.md) - [Limited-Edition Soccer Snacks](https://www.trendhunter.com/trends/lays-fifa-world-cup.md) - [Grill-Inspired Snack Crisps](https://www.trendhunter.com/trends/pringles-x-miller-lite.md) - [Spicy Nashville-Inspired Chips](https://www.trendhunter.com/trends/pringles-blazin-fried-chicken.md) - [Low-Salt Multigrain Snack Crisps](https://www.trendhunter.com/trends/pringles-multigrain.md)