# Celebrity-Backed Pride Lingerie Collections Gigi Goode Poses for Savage X Fenty's Pride Collection By Elena Rahman | Published 2021-06-02 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/pride-lingerie-collection References: [refinery29](https://www.refinery29.com/en-us/2021/06/10500419/savage-x-fenty-2021-pride-collection-gigi-goode-interview?utm_source=feed&utm_medium=rss) & [savagex](https://www.savagex.com/features/pride-viewall) Rihanna's Savage X Fenty line launches its first-ever [Pride lingerie collection](https://www.trendhunter.com/trends/mariemurs-judge-me-guilty) to celebrate individuality and beauty within the LGBTQIA+ community. From RuPaul's Drag Race, Gigi Goode joins the [size-inclusive brand](https://www.trendhunter.com/trends/parade-that-lace) as a model and spokesperson for the new collection launch. Goode is excited to participate in the campaign: “Diva, when I got that call, I jumped up out of my makeup chair and sprinted to the nearest Uber.” The launch includes 41 pieces in inclusive sizes from 30A to 42H and XS to 3X. The brand's goal is to celebrate diversity by offering unique styles. Some pieces include [rainbow-themed designs to honor Pride month](https://www.trendhunter.com/trends/brooks-running-x-jzd-collection). Rising star Jazzmyne Robbins and activist MaryV Benoit also join Gigi Goode in Save X Fenty's campaign. Image Credit: Refinery 29 ## Trend Insights (Trend Hunter) - Score: 6.5/10 - Popularity: 96% | Activity: 89% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Celeb Fashion](https://www.trendhunter.com/celebfashion) ## Key Themes ### What Makes This Trend Stand Out - **Celebrity-endorsed Pride Collections:** There is an opportunity for companies to collaborate with LGBTQIA+ celebrities to launch collections to celebrate individuality and beauty within the community - **Inclusion of Diverse Sizes:** Brands can disrupt the market by focusing on the inclusion of diverse sizes (from 30A to 42H and XS to 3X) in their collections - **Rainbow-themed Designs:** Rainbow-themed designs offer an opportunity for companies to celebrate Pride month and show support for the LGBTQIA+ community ### Sectors Adopting This - **Lingerie Industry:** The lingerie industry can disrupt the market by including diverse sizes and collaborating with LGBTQIA+ celebrities for Pride collections - **Fashion Industry:** The fashion industry can celebrate inclusivity and diversity by creating different sizes and collaborating with LGBTQIA+ celebrities on Pride collections - **Marketing Industry:** The marketing industry can promote inclusivity and diversity by showcasing different sizes and body types in their campaigns and collaborating with LGBTQIA+ celebrities for Pride collections ## Related on Trend Hunter - [Romantic Size-Inclusive Intimates](https://www.trendhunter.com/trends/gabi-gregg.md) - [Expansive Pride Month Initiatives](https://www.trendhunter.com/trends/primark-pride-collection.md) - [Pride-Supporting Cosmetic Campaigns](https://www.trendhunter.com/trends/sephora-and-haus-labs-by-lady-gaga.md) - [Surf-Inspired Pride Collections](https://www.trendhunter.com/trends/vans-x-queer-surf.md) - [Pride Fashion Dolls](https://www.trendhunter.com/trends/bratz-pride-collection.md) - [Denim Pride Collections](https://www.trendhunter.com/trends/rainbow-rodeo.md) - [Pride-Celebrating Skincare Campaigns](https://www.trendhunter.com/trends/2025-pride-campaign.md) - [Inclusive Lace Collections](https://www.trendhunter.com/trends/parade-that-lace.md) - [Pride Athletic Collections](https://www.trendhunter.com/trends/brooks-running-x-jzd-collection.md)