# Animalesque Easter Ads Preuss und Preuss Make Eggstravagant Posters for the Kolner Zoo By Francis Tiangson | Published 2011-04-11 | Updated 2011-04-23 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/preuss-und-preuss References: [mymodernmet](http://www.mymodernmet.com/profiles/blogs/surprisingly-cute-easter-eggs) & [adsoftheworld](http://adsoftheworld.com/media/print/zoo_cologne_happy_easter_eggs_flamingo) Design firm Preuss und Preuss has created three adorable Easter posters for Kölner Zoo. The images are a playful take on the [Easter tradition of decorating eggs](https://www.trendhunter.com/trends/painting-kit-easter-edition). Each poster has an egg situated in a distinct environment with the full body of an animal drawn on. The cuteness factor is elevated with parts of the hatching animal completing the drawings on its egg. As the [Easter season](https://www.trendhunter.com/trends/easter-2025) is just around the corner, it is a signifier that spring has finally came. With the warmer weather, people are looking to head outdoors and it's time for zoos to start attracting the crowds. Preuss und Preuss did a fantastic job in incorporating the holiday into the advertisement. You'll want to head over to the zoo to see all the newborns. ## Trend Insights (Trend Hunter) - Score: 0.7/10 - Popularity: 8% | Activity: 5% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Pets](https://www.trendhunter.com/pets) ## Key Themes ### What Makes This Trend Stand Out - **Animals in Advertising:** Incorporating animals into advertising to create a playful and endearing image. - **Holiday-themed Marketing:** Integrating holidays into marketing campaigns to attract consumers and increase brand recognition. - **Playful Illustrations:** Combining whimsical graphics and clever drawings to create engaging advertisements. ### Sectors Adopting This - **Advertising and Marketing:** The advertising industry can capitalize on the use of animals and holidays in advertising campaigns to attract consumers. - **Tourism and Entertainment:** Zoos and other entertainment facilities can use playful illustrations to increase attendance during holiday seasons. - **Graphic Design:** Graphic designers can use this playful style of illustration to create engaging marketing materials for clients. ## Related on Trend Hunter - [Animal-Inspired Easter Candies](https://www.trendhunter.com/trends/hershey-easter-products.md) - [Rescue Pet-Supporting Campaigns](https://www.trendhunter.com/trends/cadbury-bunny-tryouts.md) - [Artisanal Easter Chocolates](https://www.trendhunter.com/trends/2024-easter-collection.md) - [Contemporary Springtime Easter Treats](https://www.trendhunter.com/trends/lindt-easter-range.md) - [Cheeky Easter Candy Campaigns](https://www.trendhunter.com/trends/save-a-chocolate-bunny-eat-hichew-campaign.md) - [Interactive Easter Chocolate Experiences](https://www.trendhunter.com/trends/gold-bunny.md) - [Fun Candy-Free Easter Soaps](https://www.trendhunter.com/trends/easter-soap.md) - [Adorable Holiday Campaigns](https://www.trendhunter.com/trends/burberrys-holiday-campaign.md) - [Urban Egg Installations](https://www.trendhunter.com/trends/humansized-egg-installation.md)