<!-- canonical: https://www.trendhunter.com/trends/pretzel-snack -->
<!-- robots: noindex -->

# Crispy Low-Calorie Pretzel Snacks
The Snack Factory Original Organic Pretzel Crisps are Tasty

By Michael Hemsworth | Published 2017-02-11 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/pretzel-snack
References: [preparedfoods](http://www.preparedfoods.com/articles/119386-organic-original-pretzel-crisps)

The Snack Factory Original Organic Pretzel Crisps are a new kind of pretzel snack that is being positioned as a better-for-you alternative that can be just as satisfying as a traditional bag of the regular ones.

Many consumers, namely Millennials, have driven the demand for [healthier snacks](https://www.trendhunter.com/trends/simply-snacks) upward to new levels that has created a growing number of products that have been formulated to satisfy the consumer preference for healthy variety and flavor.

The Snack Factory Original Organic Pretzel Crisps are non-GMO Project verified and are purported to be a limited-time offering from the brand that will only be around for a short while. The [pretzel snacks](https://www.trendhunter.com/trends/pretzel-crisps-pumpkin-spice-white-creme) are far flatter in comparison to [traditional pretzels](https://www.trendhunter.com/trends/festively-shaped-pretzels) for a crispier texture, while they are also free of trans fats and saturated fats.

## Trend Insights (Trend Hunter)

- Score: 2.9/10
- Popularity: 55% | Activity: 25% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### Key Themes Behind This Trend

- **Low-calorie Snacks:** The trend towards healthier snacking options presents an opportunity to create innovative snacks that are both low in calories and tasty.
- **Organic Non-gmo Snacks:** There is a growing demand for organic and non-GMO snacks, providing business opportunities to create products that cater to this market.
- **Unique Textures in Snacks:** Consumers are looking for new and unique textures in their snacks, leading to the potential for disruptive innovation in this area.

### Where This Applies

- **Snack Foods:** The growing demand for healthier snacks presents potential for innovation and growth within the snack food industry.
- **Organic Food:** The trend towards organic and non-GMO foods presents opportunities for innovation in this sector.
- **Food Manufacturing:** Food manufacturers have the potential to create healthier and more unique snacks that cater to the demand for healthier, tasty options.

## Related on Trend Hunter

- [Crispy Superfood Pretzels](https://www.trendhunter.com/trends/stellar-pretzel-thins.md)
- [Puffy Pretzel-Inspired Snacks](https://www.trendhunter.com/trends/puffzels-puffed-snacks.md)
- [Pretzel-Inspired Snack Products](https://www.trendhunter.com/trends/pretzel-crackers.md)
- [Crispy Protein Pretzels](https://www.trendhunter.com/trends/protein-pretzel.md)
- [Sweet Seasonal Pretzel Snacks](https://www.trendhunter.com/trends/snack-factory-pretzel-crisps.md)
- [Crispy Campfire Confection Snacks](https://www.trendhunter.com/trends/smores-pretzel-crisps.md)
- [Oven-Baked Low-Fat Snack Crisps](https://www.trendhunter.com/trends/jacobs-crinklys.md)
- [Fusion Pretzel Snacks](https://www.trendhunter.com/trends/pop-ums.md)
- [Snackable Protein Pretzels](https://www.trendhunter.com/trends/kindling-snacks.md)
