# Pretzel Dipping Snack Packs These Pretzel Dips Offer a Flavorful On-the-Go Snack By Mishal Omar | Published 2017-01-05 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/pretzel-dips References: [packagingoftheworld](http://www.packagingoftheworld.com/2017/01/dipmates-snacks.html) & [mararodriguez.es](http://mararodriguez.es/) The packaging for these pretzel dips was designed by Mara Rodriquez for a new brand called 'DipMates.' The snacks are packed in sealed plastic containers that make them ideal to take on-the-go for school, on road trips or to work. They provide the perfect mix of sweet and savory, offering [salty pretzel sticks](https://www.trendhunter.com/trends/pretzel-pita-chips) with [sweet dips](https://www.trendhunter.com/trends/specially-selected-loaded-dips) to go along with them. The pretzel dips come in either [dark chocolate or caramel](https://www.trendhunter.com/trends/pbj-berry-pretzel-nuggets), with pretzels and sprinkles accompanying each pack. The products are all offered in separate compartments and their branding reveals endearing and simple imagery. These nut-free snacks provide a quick and simple snack for busy consumers, or for parents to pack in their children's lunches. ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 74% | Activity: 68% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **On-the-go Snacking:** Opportunity to develop convenient and portable snack options for consumers with busy lifestyles. - **Mix of Sweet and Savory:** Opportunity to create innovative flavor combinations that offer a balance of sweet and savory elements. - **Separate Compartment Packaging:** Opportunity to create packaging designs that separate different components of a snack for optimal freshness and convenience. ### Where This Applies - **Packaged Snacks:** Opportunity for brands to create unique flavor combinations and convenient packaging for on-the-go snacking. - **Confectionery:** Opportunity for candy and chocolate brands to expand into the savory snack category by offering dips and accompaniments like pretzels. - **School Lunches:** Opportunity to create nut-free snack options that are easy to pack in children's lunches and appeal to their taste preferences. ## Related on Trend Hunter - [Dippable Plant-Powered Snacks](https://www.trendhunter.com/trends/sweet-n-salty-dippsterz.md) - [Pretzel-Creme Snack Packs](https://www.trendhunter.com/trends/funky-mello.md) - [Free-From Dippable Snacks](https://www.trendhunter.com/trends/jam-dipper.md) - [Grab-and-Go Spinach Dips](https://www.trendhunter.com/trends/spinach-dip.md) - [Travel-Inspired Pretzel Packaging](https://www.trendhunter.com/trends/sabio.md) - [Grab-and-Go Dunking Snacks](https://www.trendhunter.com/trends/lunchables-dunkables.md) - [One-Handed Snacking Cups](https://www.trendhunter.com/trends/auntie-annes-2.md) - [Strawberry Yogurt-Flavoured Pretzels](https://www.trendhunter.com/trends/pretzel-dipz.md) - [Dippable Fudge Cookies](https://www.trendhunter.com/trends/keeblers-fudge-stripes.md)