# Branded Pretzel Giveaways Snyder's of Hanover is Giving Away 1,000 Pretzel Crave Kits By Grace Mahas | Published 2021-04-22 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/pretzel-crave-kits References: [instagram](https://www.instagram.com/snyders_hanover/?hl=en) In honor of National Pretzel Day on April 26th, 2021, Snyder's of Hanover is giving over 1,000 free Pretzel Crave Kits. These savory kits will feature the new wisted Pretzel Sticks, available in three delicious flavors – Extreme Seasoned, Sour Cream & Onion, and Jalapeno Ranch. The slow-baked pretzel twists boast a bold flavor portfolio that is sure to "satisfy the demand for intense flavors with complex textures." To get your hands on one of these crunchy Pretzel Crave Kits from Snyder's of Hanover, fans can follow the brand on Instagram (@Synders_hanover), and on national Pretzel Day, tag their "boldest" friends in the comments. The winners will be selected at random and notified via social media. Image Credit: Synder's of Hanover ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 18% | Activity: 37% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) ## Key Themes ### What Makes This Trend Stand Out - **Food Giveaways:** Opportunities for brands to attract and engage consumers through food giveaways, such as Snyder's of Hanover's Pretzel Crave Kits. - **Savory Snacks Flavor Innovation:** There is potential for companies to disrupt the snack food market by offering products with bold and intense flavors, similar to Snyder's of Hanover's Extreme Seasoned, Sour Cream & Onion, and Jalapeno Ranch Pretzel Sticks. - **Social Media Engagements:** Using social media to engage consumers through giveaways, as demonstrated by Snyder's of Hanover's Pretzel Crave Kit promotion, can be a disruptive marketing strategy for brands. ### Sectors Adopting This - **Food and Beverage:** In the food and beverage industry, companies can innovate and differentiate themselves by offering bold and intense flavors for savory snacks, similar to Snyder's of Hanover's new prestzel twist products. - **Marketing and Advertising:** Marketing and advertising agencies can investigate and implement social media campaigns to help brands attract and engage consumers through social media engagements, such as the Pretzel Crave Kit giveaway from Snyder's of Hanover. - **Retail and E-commerce:** Retailers and e-commerce sites can offer food giveaways as a marketing tactic, similar to the Pretzel Crave Kits promotion from Snyder's of Hanover, to attract and retain customers and differentiate themselves from the competition. ## Related on Trend Hunter - [Hot Honey Pretzel Snacks](https://www.trendhunter.com/trends/snyders-of-hanover-hot-honey-pieces.md) - [Cheesy Pretzel Bite Snacks](https://www.trendhunter.com/trends/cheese-pretzel-bites.md) - [Heat-and-Eat Soft Pretzels](https://www.trendhunter.com/trends/superpretzel-soft-pretzels.md) - [Hot Chicken-Inspired Pretzels](https://www.trendhunter.com/trends/nashville-hot-pretzel-pieces.md) - [Piquant Pretzel Snacks](https://www.trendhunter.com/trends/snyders-of-hanover-pretzel-pieces.md) - [Pizza-Style Pretzel Bites](https://www.trendhunter.com/trends/pretzelria-delivery-service.md) - [Pretzel Perk Cards](https://www.trendhunter.com/trends/auntie-annes-golden-brown-card.md) - [Oktoberfest-Inspired Pretzels](https://www.trendhunter.com/trends/beer-flavored-oktoberfest-rings.md) - [Flavor-Fueled Fan Experiences](https://www.trendhunter.com/trends/flavor-blast-challenge.md)