# Pretzel Bun Pub Burgers The Wendy's Pretzel Bacon Pub Cheeseburger is Ingredient-Packed By Michael Hemsworth | Published 2020-09-02 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/pretzel-bacon-pub-cheeseburger References: [chewboom](https://www.chewboom.com/2020/09/01/wendys-introduces-new-pretzel-bacon-pub-cheeseburger-and-chicken-sandwich/) & [wendys](https://www.wendys.com) The Wendy's Pretzel Bacon Pub Cheeseburger is a new offering from the [QSR](https://www.trendhunter.com/trends/pretzel-pubster) brand that will offer patrons with an indulgent option to pick up when craving a satisfying sandwich. The burger starts off with the brand's signature [pretzel bun](https://www.trendhunter.com/trends/game-day-pretzel-whopper), which was quite popular several years ago before disappearing and is sure to be a hit amongst consumers who favored the alternative bun option. The burger is then made with a quarter-pound beef patty, Muenster cheese, applewood smoked bacon, a smoky honey mustard, [crispy fried onions](https://www.trendhunter.com/trends/crispy-onion-whopper), warm beer cheese sauce and pickles. The Wendy's Pretzel Bacon Pub Cheeseburger is priced at $5.69 and has been announced alongside the Pretzel Bacon Pub Homestyle Chicken Sandwich, which is priced at $6.19. Image Credit: Wendy’s ## Trend Insights (Trend Hunter) - Score: 1.2/10 - Popularity: 8% | Activity: 18% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Pretzel Bun:** Opportunity for bakeries and fast food chains to explore unique and alternative bun options. - **Indulgent Sandwiches:** Opportunity for QSR brands to offer patrons ingredient-packed and satisfying sandwiches with premium toppings and sauces. - **Gourmet QSR Offerings:** Opportunity for quick-service restaurants to introduce high-quality and premium burgers/sandwiches to cater to consumer cravings for indulgent options. ### Who This Affects Most - **Bakery:** Opportunity for bakeries to create and supply custom pretzel buns to fast food chains. - **Fast Food:** Opportunity for fast food chains to offer innovative and indulgent sandwiches with unique bun options like the pretzel bun. - **QSR:** Opportunity for quick-service restaurants to develop and market gourmet burger/sandwich options to attract consumers seeking indulgent offerings. ## Related on Trend Hunter - [Pretzel Bacon Burgers](https://www.trendhunter.com/trends/pretzel-baconator.md) - [Pub-Inspired QSR Burgers](https://www.trendhunter.com/trends/pretzel-pubster.md) - [Pretzel Burger Promotions](https://www.trendhunter.com/trends/pretzel-bacon-pub-cheese.md) - [Pretzel Roast Beef Burgers](https://www.trendhunter.com/trends/pretzel-roast-beef-burger.md) - [Saucy Barbecue QSR Burgers](https://www.trendhunter.com/trends/bbq-bacon-cheeseburger.md) - [Pub Grub-Inspired Burgers](https://www.trendhunter.com/trends/roasted-garlic-bacon-pub-burger.md) - [Cheesy Pretzel Bun Burgers](https://www.trendhunter.com/trends/pretzel-pub-char.md) - [Elevated Canadian-Beef Burgers](https://www.trendhunter.com/trends/garlic-mushroom-bacon-cheeseburger.md) - [QSR Savoury Menu Expansions](https://www.trendhunter.com/trends/cheesy-bacon-cheeseburger.md)