<!-- canonical: https://www.trendhunter.com/trends/pretaa -->
<!-- robots: noindex -->

# Addiction Support Wearables
Pretaa Partnered with Fitbit to Help Support Patients Post-Release

By Colin Smith | Published 2022-10-12 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/pretaa
References: [fastcompany](https://www.fastcompany.com/90794468/fitbit-integrates-new-technology-linking-people-in-recovery-to-caregivers?partner=rss&utm_source=rss&utm_medium=feed&utm_campaign=rss+fastcompany&utm_content=rss) & [pretaa](https://pretaa.com/)

![Addiction Support Wearables](https://cdn.trendhunterstatic.com/thumbs/490/pretaa.jpeg)

'Pretaa' announced a new partnership with [Fitbit](https://www.trendhunter.com/trends/onetouch-reveal) to bring [real-time health monitoring](https://www.trendhunter.com/trends/health-monitoring-capability) and healthcare services to [addiction patients](https://www.trendhunter.com/trends/startquit) post-release from a help center. The Pretaa service can be added to a Fitbit smart wearable by a healthcare provider. Once added, the application reads health information such as heart rate, oxygen level, step count, body temperature, and more, to determine the current health status and health trends of the patient. According to Pretaa's CEO, Michael Madon, Pretaa primarily searches for anomalies in the health metrics.

When an anomaly is detected, the application can notify an emergency contact, loved one, or healthcare provider, based on the established settings. This service can help prevent relapses in patients while simultaneously managing potential withdrawal symptoms, offering more peace of mind to recovering individuals.

Image Credit: Pretaa

## Trend Insights (Trend Hunter)

- Score: 3.0/10
- Popularity: 27% | Activity: 49% | Freshness: 13%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### Key Themes Behind This Trend

- **Real-time Health Monitoring Wearables:** Wearable devices that can monitor real-time health information can disrupt traditional healthcare services and improve patient outcomes.
- **Connected Health Platforms:** Platforms that connect healthcare providers, addiction support centers, and wearable devices can improve patient care coordination and prevent relapses.
- **AI-powered Anomaly Detection:** Artificial intelligence (AI) algorithms that can detect anomalies in health metrics can provide early warnings for potential health problems and improve patient outcomes.

### Where This Applies

- **Healthcare:** Healthcare providers can leverage real-time health monitoring wearables and connected health platforms to improve patient care and outcomes.
- **Wearable Technology:** Wearable technology companies can partner with healthcare providers to develop devices and platforms that integrate with healthcare services and improve patient outcomes.
- **Artificial Intelligence (AI):** AI-powered anomaly detection systems can be implemented across various industries, including healthcare, to improve decision-making and prevent negative outcomes.

## Related on Trend Hunter

- [Diabetic Health-Tracking Apps](https://www.trendhunter.com/trends/onetouch-reveal.md)
- [Remote Rehab Solutions](https://www.trendhunter.com/trends/rehab-solutions.md)
- [Non-Intrusive Hydration Wearables](https://www.trendhunter.com/trends/safebeing.md)
- [Senior-Focused Wearable Health Devices](https://www.trendhunter.com/trends/carepredict.md)
- [Wearable-Enhanced Clinical Platforms](https://www.trendhunter.com/trends/clinical-platform.md)
- [Multipurpose Health-Monitoring Watches](https://www.trendhunter.com/trends/fitvii-health-watch.md)
- [Health-Driven Access Tools](https://www.trendhunter.com/trends/fitlock.md)
- [Smart Recovery Health Wearables](https://www.trendhunter.com/trends/pal-wearable.md)
- [Connected Elderly Care Smartwatches](https://www.trendhunter.com/trends/patronus.md)
