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# $65,000/Night Hotel Rooms
The Royal Penthouse Suite at President Wilson Hotel in Geneva

By Katie Cordrey | Published 2010-07-16 | World
Source: Trend Hunter, https://www.trendhunter.com/trends/president-wilson-hotel
References: [thestreet](http://www.thestreet.com/story/10600379/65000-suite-touts-007-security-big-spender.html) & [hotelpwilson](http://www.hotelpwilson.com/)

At $65,000 a night, the four-bedroom Royal Penthouse Suite at President Wilson Hotel in Geneva, Switzerland may be the most expensive room in the world. The suite occupies the entire top floor of the hotel and has bulletproof windows and doors.

The President Wilson Hotel is a luxury hotel resort that is popular with international diplomats. It boasts state-of-the art security, including a helicopter-evacuation service for hotel guests.

**Implications** - Many international business leaders and heads of state have stayed in this amazing suite such as Bill Gates, Richard Branson, Bill Clinton and Tony Blair. The featured video takes you on a tour of the glorious President Wilson Hotel where you will a large outdoor swimming pool and even a room to play a game of pool in.

## Trend Insights (Trend Hunter)

- Score: 4.3/10
- Popularity: 24% | Activity: 98% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [Hip Hotels](https://www.trendhunter.com/hiphotels)

## Key Themes

### What's Driving This Trend

- **Luxury Hospitality:** Disruptive innovation opportunity: Develop new luxury hotel concepts with unique features to attract high-end clientele.
- **Security Technology:** Disruptive innovation opportunity: Create advanced security systems and services for high-profile individuals and luxury properties.
- **VIP Experiences:** Disruptive innovation opportunity: Design exclusive experiences and amenities tailored for high-net-worth individuals and celebrities.

### Who This Affects Most

- **Hospitality:** Disruptive innovation opportunity: Revolutionize the luxury hotel industry by offering unprecedented levels of opulence and personalized services.
- **Security:** Disruptive innovation opportunity: Develop cutting-edge security technologies and services to protect high-value assets and individuals.
- **Entertainment:** Disruptive innovation opportunity: Create unique entertainment experiences for luxury hotel guests, combining luxury amenities with exclusive activities and events.

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