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# Pulse-Responsive Dresses
Presence of Heart by Alison Lewis Beats to a Person's Natural Rhythm

By Meghan Young | Published 2012-10-01 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/presence-of-heart
References: [psfk](http://www.psfk.com/2012/09/dress-connects-heartbeat.html) & [heartbeat.agentofpresence](http://heartbeat.agentofpresence.com/478362)

People who wear their hearts on their sleeve are often told to check their emotions at the door in order to avoid unnecessary pain and heartache, but the Presence of Heart dress encourages it. Of course, in a more technological sense. This garment is embedded with sensors, which allows it to respond to the wearer's pulse. When it detects a heartbeat, the Presence of Heart dress in turn puts on a light show that beats in sync to the rhythm.

The Presence of Heart dress was created by Alison Lewis for the fashion design firm Agent of Presence. Equipped with Erogear technology and 24 LEDs with specially-made driver boards, the dress debuted at Studio64, a San Francisco Fashion Technology Event at [Club Temple](https://www.trendhunter.com/trends/equinox-and-le-labo).

## Trend Insights (Trend Hunter)

- Score: 4.0/10
- Popularity: 49% | Activity: 62% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What's Driving This Trend

- **Pulse-responsive Technology:** Opportunity to develop clothing and accessories that can respond to a person's physiological signals, such as pulse, creating interactive and personalized experiences.
- **Wearable Light Shows:** Potential for incorporating LED lights into clothing and accessories to create dynamic visual displays that sync with the wearer's movements and actions.
- **Fashion Technology Events:** Emerging trend of fashion events specifically focused on showcasing innovative technology and its integration into clothing and accessories.

### Who This Affects Most

- **Fashion Design:** Fashion designers can explore the incorporation of pulse-responsive technology and wearable light shows into their collections, offering unique and interactive designs to consumers.
- **Wearable Technology:** Wearable tech companies can develop clothing and accessories embedded with sensors and LED lights, providing users with personalized and visually engaging experiences.
- **Event Planning:** Event planners can tap into the growing demand for fashion technology events, organizing showcases where designers and companies can demonstrate the latest innovations in wearable technology.

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