# Telemedicine Prescription Products Ro Makes It Easy to Support Health from the Comfort of Home By Laura McQuarrie | Published 2020-05-21 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/prescription-product References: [mobihealthnews](https://www.mobihealthnews.com/news/ro-dips-skincare-new-prescription-dermatology-line) & [ro.co](https://ro.co/) At a time when traditional in-person services have been disrupted, telemedicine services are changing the way people get the care they need—and Ro, the direct-to-consumer virtual health startup, is now expanding its offerings to include prescription products. As an alternative to making a specialty appointment, patients now have the option to use Ro to receive products like eczema treatments, medical-grade antiperspirants and prescription dandruff shampoo, as well as a nightly defense skincare solution that's coming soon. Ro is making its new prescription products available on both Rory, the platform for female health, and Roman, the equivalent for male consumers. As such, these platforms are becoming one-stop shops for a variety of health needs, ranging from daily health and sexual wellness. Image Credit: Ro ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 73% | Activity: 75% | Freshness: 9% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **Telemedicine Services:** Expanding telemedicine services to include prescription products offers convenient and accessible healthcare options. - **Direct-to-consumer Healthcare:** Ro's direct-to-consumer model disrupts traditional healthcare channels, bypassing the need for specialty appointments. - **Platform Consolidation:** Ro's platforms, Rory and Roman, are becoming comprehensive, one-stop shops for different health needs, revolutionizing the healthcare industry. ### Who This Affects Most - **Healthcare:** Telemedicine services and the expansion of prescription products disrupt traditional healthcare models. - **E-commerce:** Ro's direct-to-consumer approach creates opportunities for e-commerce platforms to partner and enhance access to healthcare products. - **Beauty and Personal Care:** The introduction of prescription skincare solutions opens up disruptive innovation opportunities for the beauty and personal care industry. ## Related on Trend Hunter - [eCommerce Medication Platforms](https://www.trendhunter.com/trends/goodrx-opill.md) - [Home Blood Test Kits](https://www.trendhunter.com/trends/ro.md) - [Low-Cost Telehealth Pharmacy Brands](https://www.trendhunter.com/trends/redbox-rx.md) - [Skincare-Focused Digital Health Services](https://www.trendhunter.com/trends/digital-health-service.md) - [Non-Cannabis Prescription Offerings](https://www.trendhunter.com/trends/starseed-medicinal.md) - [Digital Dermatology Platforms](https://www.trendhunter.com/trends/thirty-madison.md) - [Virtual Weight Management Prescriptions](https://www.trendhunter.com/trends/hims-hers-health.md) - [Prescription Hair Loss Treatments](https://www.trendhunter.com/trends/hair-me.md) - [Female Health Prescription Services](https://www.trendhunter.com/trends/femtec-health.md)