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# Child-Resistant Prenatal Vitamins
vitaPearl Multivitamins are Securely Stored in Locking Packages

By Laura McQuarrie | Published 2016-07-07 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/prenatal-vitamin
References: [packagingdigest](http://www.packagingdigest.com/packaging-design/locking-blister-pack-for-prenatal-vitamins-is-tough-for-kids-to-open-but-easy-on-expectant-moms-2016-07-05) & [vitamedmdrx](https://www.vitamedmdrx.com/prenatal-vitamins/vitapearl)

Child-resistant packaging is a well-known innovation that has come to be associated with pharmacy pill containers and their tough-to-open plastic caps—but vitaPearl [prenatal vitamins](https://www.trendhunter.com/trends/perelel-health) come in a new form.

Rather than being packaged by the bottle, these 30-day multivitamins come in a [foil blister pack](https://www.trendhunter.com/trends/log-pharma) that slides into a locking package. To release the blister pack, it's as easy as squeezing and holding the sides of the main sleeve. Since these products contain [iron](https://www.trendhunter.com/trends/one-a-day-kids-multi-with-iron), they are required to be packaged in a design that has a child resistance rating of F=1. This innovative design meets these requirements for child safety, while also being easier for expectant mothers to use as compared to paper-backed blister packs.

TherapeuticsMD is the parent company of vitaMedMD and also uses this packaging design for its BocaGreenMD brand's Prena1 Pearl prenatal multivitamin.

## Trend Insights (Trend Hunter)

- Score: 0.9/10
- Popularity: 15% | Activity: 5% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### What's Driving This Trend

- **Child-resistant Packaging:** The use of child-resistant packaging is expanding beyond traditional pill containers, creating opportunities for innovative packaging solutions in various industries.
- **Alternative Packaging Designs:** Innovations in packaging, such as foil blister packs and locking packages, offer new ways to improve safety and convenience in product delivery.
- **Enhanced User Experience:** Designing packaging that prioritizes user experience, such as easy-opening mechanisms, can provide a competitive advantage and foster customer loyalty.

### Who This Affects Most

- **Pharmaceutical:** The pharmaceutical industry can explore child-resistant packaging options and alternative packaging designs to ensure the safety and convenience of their products.
- **Consumer Goods:** The consumer goods industry, particularly for products such as vitamins and supplements, can adopt child-resistant packaging and innovative packaging designs to meet safety regulations and enhance user experience.
- **Packaging and Printing:** The packaging and printing industry has the opportunity to develop and produce child-resistant packaging solutions and alternative packaging designs for a wide range of products, offering customization and innovation to their clients.

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