# Heart-Centric Premium Health Supplements Healthy Directions' New Product Promotes Healthy Aging By Kalin Ned | Published 2019-02-12 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/premium-health-supplements References: [prnewswire](https://www.prnewswire.com/news-releases/healthy-directions-announces-cardiologist-formulated-omega-q-plus-max-the-newest-formula-in-their-premium-heart-health-supplement-line--now-available-at-gnc-stores-300789159.html) & [adaptivehealth](https://adaptivehealth.com) Healthy Directions LLC adds another wellness-centric product in its line of premium health supplements. Each offering is designed to "support healthy aging, overall heart health, inflammation, and endothelial health." The new offering is dubbed 'Omega Q Plus Max' and is informed by Dr. Stephen Sinatra -- "a leading integrative cardiologist in the United States." The ingredients that the premium health supplements contain include Turmeric -- which is anti-inflammatory and antioxidant-rich, Omega-3s, CoQ10, L-Carnitine, Resveratrol, Chromium, as well as some B vitamins. [Health Directions LLC's](https://www.trendhunter.com/trends/doctors-preferred-supplements) premium health supplements are a good way for aging consumers to stay on top of their wellness by ensuring a strong heart, balanced levels of blood sugar, as well as endothelial support. ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 18% | Activity: 49% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Boomers](https://www.trendhunter.com/boomers) ## Key Themes ### Why This Trend Is Growing - **Heart-health Supplements:** The trend of heart-health supplements provides an opportunity for companies to create innovative products that support overall heart health and healthy aging. - **Anti-inflammatory Supplements:** The trend of anti-inflammatory supplements presents a disruptive innovation opportunity for companies to develop products that promote inflammation reduction and improved wellness. - **Endothelial Support Products:** The trend of endothelial support products opens avenues for companies to create innovative supplements that enhance endothelial health and overall well-being. ### Industries Being Reshaped - **Health Supplements:** The health supplements industry can capitalize on the trend of heart-centric premium products by developing high-quality offerings that cater to consumers' desire for healthy aging and heart support. - **Wellness Products:** The wellness products industry has a disruptive innovation opportunity to create premium anti-inflammatory supplements that address consumers' needs for inflammation reduction and improved overall health. - **Aging Care:** The aging care industry can leverage the trend of endothelial support to create specialized products that enhance endothelial health and promote healthier aging. ## Related on Trend Hunter - [Heart Health Supplements](https://www.trendhunter.com/trends/heart-health-supplement.md) - [Cost-Effective Supplement Expansions](https://www.trendhunter.com/trends/doctors-preferred-supplements.md) - [Rejuvenating Supplement Formulas](https://www.trendhunter.com/trends/big-bold-healths.md) - [Whole Body Wellness Supplements](https://www.trendhunter.com/trends/megafood-supplements.md) - [Longevity-Focused Dietary Supplements](https://www.trendhunter.com/trends/longevityfocused-dietary-supplement.md) - [Multi-Benefit Longevity Supplements](https://www.trendhunter.com/trends/daily-ultimate-essentials.md) - [Lifestage Support Supplements](https://www.trendhunter.com/trends/new-natures-bounty-supplements.md) - [Winter-Ready Health Supplements](https://www.trendhunter.com/trends/genuine-health.md) - [Mature Women-Focused Supplement Lines](https://www.trendhunter.com/trends/midi-health.md)