# Vibrant Structural Modern Sneakers Reebok Unveils Four Colorways of the New Premier Road Modern By Amy Duong | Published 2020-08-20 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/premier-road-modern References: [hypebeast](https://hypebeast.com/2020/8/reebok-premier-road-modern-sneakers-2020-release-info) & [reebok](https://www.reebok.co.uk/) Sportswear label [Reebok](https://www.trendhunter.com/trends/reebok-x-white-mountaineering) introduces a look at the new [Premier Road Modern](https://www.trendhunter.com/trends/premier-road-modern-sneaker) sneaker model in four colorway options for the season. The tonal options are catered to different preferences -- there are bold options for those who prefer to make a statement and muted options for those who prefer minimal designs. The selections feature white, black, marathon red, and marathon blue. The sneaker is designed with contemporary elements in mind, made as a lifestyle silhouette. The white and black designs are coated in a matte finish with additional make up including the flowed upper including the additional molded foam tongue, heel, and toe. The blue colorway has accents of pink and orange whereas the red colorway has green details and yellow laces. Image Credit: Reebok ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 54% | Activity: 34% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports) ## Key Themes ### Why This Trend Is Growing - **Minimal Design Sneakers:** Opportunity for brands to offer minimalist sneaker designs that cater to those who prefer a more understated look. - **Statement Sneakers:** Opportunity for brands to create bold sneaker options for those who want to make a statement with their footwear. - **Contemporary Lifestyle Sneakers:** Opportunity for brands to design sneakers with modern elements that appeal to consumers looking for versatile footwear. ### Industries Being Reshaped - **Sportswear:** Sportswear brands can capitalize on the trend by developing innovative sneaker designs. - **Fashion:** Fashion brands can incorporate the trend into their collections, offering stylish and functional sneaker options. - **Footwear:** Footwear brands can embrace the trend and create new sneaker models targeting fashion-forward consumers. ## Related on Trend Hunter - [Premium Sporty Running Sneakers](https://www.trendhunter.com/trends/premier-road-modern-sneaker.md) - [Functional Contemporary Sneakers](https://www.trendhunter.com/trends/reebok-x-white-mountaineering.md) - [Rich Burgundy-Toned Footwear](https://www.trendhunter.com/trends/burgundytoned-footwear.md) - [Sculpted Monochrome Runners](https://www.trendhunter.com/trends/engine-a.md) - [Spring-Ready Lifestyle Sneaker Colorways](https://www.trendhunter.com/trends/1906r-sneaker-model.md) - [Bright Colorblocking Lifestyle Sneakers](https://www.trendhunter.com/trends/2002r-sneaker-5.md) - [Texturally Elevated Footwear](https://www.trendhunter.com/trends/club-c-grounds-uk.md) - [Thin-Sole Lifestyle Sneakers](https://www.trendhunter.com/trends/street-legacy-u.md) - [Vibrant Sneaker Releases](https://www.trendhunter.com/trends/1906r-collection.md)