# Youthful Fashion Resale Programs Pre-Loved Pac is a Simple Way for Gen Z to Shop Secondhand Pacsun By Laura McQuarrie | Published 2022-04-08 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/preloved-pac References: [prnewswire](https://www.prnewswire.com/news-releases/pacsun-launches-pre-loved-pac-a-360-resale-platform-enabled-by-thredups-resale-as-a-service-301517342.html) & [pacsun.thredup](https://pacsun.thredup.com/) Pre-Loved Pac is a 360-resale program from [Pacsun](https://www.trendhunter.com/trends/ps-community-hub) that was made possible with [thredUP's](https://www.trendhunter.com/trends/secondhand-search-engine) Resale-as-a-Service. This resale program is a new offering for one of the largest youth retailers in the world and it is poised to help reduce the company's carbon footprint and add value to customers. Pre-Loved Pac includes three resale elements that promote circular fashion: a cleanout program, cash-out incentives and a resale shop. Each of these elements encourages customers to refresh their wardrobes in a sustainable way by purchasing secondhand goods and they get rewarded for doing so. James Reinhart, CEO of thredUP, says, "With Pacsun's Gen Z customer base, resale is not only an ideal fit for the company's demographic but it is also an untapped growth channel for the business." ## Trend Insights (Trend Hunter) - Score: 5.5/10 - Popularity: 80% | Activity: 73% | Freshness: 11% - Audience gender: 30% men, 70% women - Primary generations: Gen Z - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### What Makes This Trend Stand Out - **Circular Fashion Resale Programs:** Creating resale programs that promote circular fashion among youth can reduce carbon footprint and add value to customers, while tapping into an untapped growth channel for businesses. - **Cleanout Programs for Sustainable Fashion:** Implementing cleanout programs that incentivize customers to refresh their wardrobes in a sustainable way can create a market for secondhand goods and promote sustainable fashion practices. - **Cash-out Incentives for Secondhand Goods:** Introducing cash-out incentives for secondhand goods can encourage customers to purchase pre-loved items and can be a potential growth channel for retailers. ### Sectors Adopting This - **Fashion Retail:** Fashion retailers can tap into a growing market of Gen Z customers through circular fashion resale programs, incentivizing cleanout programs, and offering cash-out incentives for pre-loved items to expand their business and promote sustainability. - **Online Resale Platforms:** Online resale platforms such as thredUP's Resale-as-a-Service can offer their services to retailers to create circular fashion resale programs and expand their business while promoting sustainable fashion practices. - **Sustainability Consulting:** Sustainability consulting services can help fashion retailers implement sustainable fashion practices, including circular fashion resale programs and incentivizing cleanout programs, to reduce their carbon footprint and promote sustainability. ## Related on Trend Hunter - [Pre-Loved Clothing Platforms](https://www.trendhunter.com/trends/preowned-platform.md) - [Circular Fashion-Enabling Partnerships](https://www.trendhunter.com/trends/coach-and-poshmark.md) - [All-In-One Retailer Community Apps](https://www.trendhunter.com/trends/ps-community-hub.md) - [Mindful Preloved Fashion Platforms](https://www.trendhunter.com/trends/wyse-london-preloved.md) - [In-Store DIY Packaging Stations](https://www.trendhunter.com/trends/packaging-station.md) - [Branded Customer Resale Marketplaces](https://www.trendhunter.com/trends/relove.md) - [Lifestyle Apparel Metaverse Pop-Ups](https://www.trendhunter.com/trends/complexland.md) - [Pre-Loved Plaything Marketplaces](https://www.trendhunter.com/trends/lovevery-preloved.md) - [Metaverse Apparel Campaigns](https://www.trendhunter.com/trends/pacsun-springsummer-2022.md)