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# Fiercely Feminine Floral Fashions
The Preen 2013 Resort Collection is Vibrant and Flirty

By Sarah Moore | Published 2012-06-28 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/preen-2013-resort-collection
References: [modaoperandi](http://modaoperandi.com/preen-resort-2013/looks/) & [preen.eu](http://www.preen.eu/)

The Preen 2013 Resort Collection features bold pops of color and standout [floral prints](https://www.trendhunter.com/trends/the-lilly-reserve-collection) that virtually scream at onlookers to bask in the wearer's feminine wiles.

Designed by the talented European design duo of Justin Thornton and Thea Bregazzi, the entire collection is [ultra-feminine](https://www.trendhunter.com/trends/femininity-in-bloom) from its blossoming, herbaceous-printed maxis to its girly, dual-printed jacquard dresses.

Each piece is structured to highlight the curvaceous nature of the female form and even the menswear-inspired, color-blocked suits are designed to hug the body in a completely ladylike manner.

Inspired by the work of artist Jeff Koons, the abstract prints and eye-catching sparkle of the garments literally turn the woman's wardrobe into a piece of walking art.

Staying true to the theme of [resort wear](https://www.trendhunter.com/trends/resort-wear-collection), the collection offers ready-to-wear pieces that are comfortable without sacrificing the element of eye-catching style.

## Trend Insights (Trend Hunter)

- Score: 3.0/10
- Popularity: 55% | Activity: 26% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Why This Trend Is Growing

- **Bold Floral Prints:** Opportunity for designers to incorporate vibrant and standout floral prints in their collections.
- **Fierce Femininity:** Potential for businesses to explore ultra-feminine designs that highlight the curvaceous nature of the female form.
- **Comfortable Resort Wear:** Possibility for fashion brands to create ready-to-wear pieces that are comfortable without sacrificing style.

### Industries Being Reshaped

- **Fashion:** Fashion brands can incorporate these trends into their collections to appeal to customers who appreciate bold and feminine designs.
- **Textile Printing:** Opportunity for textile printing companies to invest in printing technologies that can produce vibrant colors and standout floral prints.
- **Resort Wear:** Potential for businesses to explore the comfortable resort wear market and offer clothing that is both stylish and comfortable.

## Related on Trend Hunter

- [Romantic Resort Collections](https://www.trendhunter.com/trends/kallmeyer-resort-2026-collection.md)
- [Whimsical Spring Apparel](https://www.trendhunter.com/trends/Anna-Suis-SpringSummer-2025.md)
- [Luxury Resort Apparel Collections](https://www.trendhunter.com/trends/auteurs-resort-2025-collection.md)
- [Spring Fashion Blooms](https://www.trendhunter.com/trends/reformation-spring-2025.md)
- [Politically-Inspired Runway Collections](https://www.trendhunter.com/trends/selkies-the-libertine-collection.md)
- [Whimsical Feminine Runway Shows](https://www.trendhunter.com/trends/wild-rose-sparrow.md)
- [Dreamy Apparel Collections](https://www.trendhunter.com/trends/frankies-bikinis-keepsakes-collection.md)
- [Vibrant Bold Collections](https://www.trendhunter.com/trends/bruceglen.md)
- [Modern High-Fashion Dresses](https://www.trendhunter.com/trends/terani-couture.md)
