# Convenient Pre-Workout Drinks OCD Nutrition's Headshot RTDs Split Stim, Pump and Energy By Amy Duong | Written with AI assistance | Published 2026-10-02 | Updated 2026-10-04 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/pre-workout-drinks-trend References: [stack3d](https://www.stack3d.com/2026/10/ocd-nutrition-headshot-expansion)  OCD Nutrition is broadening Headshot beyond tubs of powder with [ready-to-drink versions](https://www.trendhunter.com/trends/spyre) that make pre-workout easier to grab before training. The Australian sports nutrition brand built the lineup around Headshot for people who want a faster, more portable way to get pre-workout benefits. The range includes the Headshot Hi-Stim Pre-Workout RTD, the stimulant-free Headshot Pump RTD, and Headshot Energy. That split gives shoppers a simple choice between a harder energy hit, a pump-focused option and a [pocket-sized shot](https://www.trendhunter.com/trends/c4-performance-energy-shots), instead of one catch-all formula. For shoppers, this means [pre-workout can match the workout mood](https://www.trendhunter.com/trends/blackout-edition) instead of forcing every session into the same template. The move also nudges the category toward more specialized drink formats, where convenience and function have to work together in a single bottle or shot. Image Credit: OCD Nutrition ## Trend Insights (Trend Hunter) - Score: 6.9/10 - Popularity: 59% | Activity: 49% | Freshness: 99% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Segmented Pre-workout Formats:** Specialized RTD formulas for stimulation, pump support and compact energy reflect a shift toward fitness products matched to distinct training needs. - **Grab-and-go Performance Nutrition:** Portable pre-workout drinks create new whitespace for brands blending supplement efficacy with the convenience expectations of bottled beverage consumers. - **Mood-based Fitness Fuel:** Workout-specific drink choices signal growing demand for nutrition products that align with session intensity, personal tolerance and performance goals. ### Industries Being Reshaped - **Sports Nutrition:** Ready-to-drink extensions give supplement brands a path to broaden usage occasions beyond powders and reduce friction in pre-training routines. - **Functional Beverages:** Performance-oriented RTDs introduce differentiated formulations that can compete across energy, wellness and active lifestyle beverage segments. - **Fitness Retail:** Curated pre-workout drink assortments offer gyms, specialty stores and online retailers more precise merchandising around training styles and consumer preferences. ## Related on Trend Hunter - [Ready-to-Drink Protein Shots](https://www.trendhunter.com/trends/easy-protein.md) - [Cocktail-Inspired Protein Shots](https://www.trendhunter.com/trends/yummy-protein-shots.md) - [Bottled Creatine Boosters](https://www.trendhunter.com/trends/creatine-eaa-booster.md) - [Pocket Protein Shots](https://www.trendhunter.com/trends/protein-shot.md) - [Stimulant-Free Pre-Workout Powders](https://www.trendhunter.com/trends/stimulant-free-pre-workout-powders.md) - [Pre-Workout Gummy Shots](https://www.trendhunter.com/trends/squish-energy.md) - [Athlete-Targeted Protein Shots](https://www.trendhunter.com/trends/vast-v8-energy-shot.md) - [Potent Pre-Workout Supplements](https://www.trendhunter.com/trends/lionheart-champion.md) - [Liquid Pre-Workout Blends](https://www.trendhunter.com/trends/liquid-pre-workout-blends.md)