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# Shortened Full-Time Work Weeks
PRAXIS Announced a Shortened Work Week Pilot Company-Wide

By Colin Smith | Published 2022-09-08 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/praxis
References: [praxispr](https://praxispr.ca/) & [4dayweek](https://www.4dayweek.com/)

![Shortened Full-Time Work Weeks](https://cdn.trendhunterstatic.com/thumbs/487/praxis.jpeg)

'PRAXIS,' the Toronto, Canada-based marketing and communications agency, announced that it is piloting a four-day work week across its entire company. The four-day work week is being tested through a partnership between PRAXIS, '4 Day Week Global,' and various researchers across high-profile universities, such as [Cambridge](https://www.trendhunter.com/trends/fourday-working-week), [Boston](https://www.trendhunter.com/trends/boston-beer-teapot-drink), Oxford, and more.

PRAXIS noted that it is not shifting from five, eight-hour days to four, ten-hour days, but rather is keeping the daily hours the same, effectively reducing its full-time work week from 40 hours to 32 hours. The company noted that the research supports this particular structure, as more than 78% of employees report being happier and less stressed while delivering equal or greater results in this time.

In fact, Matt Juniper, a [General Manger and](https://www.trendhunter.com/trends/apple-cider-delights-cake-mix) Associate Partner at PRAXIS, stated: “We’re not asking employees to shift to four, 10-hour days. Employees will not receive a reduction in compensation. We’re simply learning to work smarter not longer.”

Image Credit: Shutterstock

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 25% | Activity: 41% | Freshness: 12%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### Key Themes Behind This Trend

- **Shortened Work Week:** The trend of shortened full-time work weeks, as seen with PRAXIS, is disrupting traditional work schedules and encouraging work-life balance.
- **Equal or Greater Results:** The trend of reduced work hours without reduced productivity, as demonstrated by PRAXIS, is encouraging businesses to consider implementing similar strategies for improved employee satisfaction and output.
- **Flexible Work Schedules:** The trend of flexible work schedules, exemplified by PRAXIS' approach to a shortened work week, is becoming increasingly popular as companies prioritize employee well-being and productivity over traditional work structures.

### Where This Applies

- **Marketing and Communications:** The marketing and communications industry may benefit from adopting a reduced work week structure, following the example of PRAXIS, to improve overall employee performance and satisfaction.
- **Technology:** The technology industry can disrupt traditional work structures by implementing innovative solutions, such as reduced work weeks, to increase productivity and retain top talent.
- **Human Resources:** The human resources industry may benefit from researching and implementing new approaches to work schedules, such as those tested by PRAXIS, to improve employee well-being, productivity, and work-life balance.

## Related on Trend Hunter

- [Reduced Work-Week Pilots](https://www.trendhunter.com/trends/fourday-working-week.md)
- [Employee Work-Life Balance Initiatives](https://www.trendhunter.com/trends/four-day-workweek.md)
- [Four-Day Hourly-Paid Workweeks](https://www.trendhunter.com/trends/dig-inn.md)
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