# Mixed-Media Lookbooks Prada Fantasy Lookbook FW 2010 Mixes Animation With Models By Annie Ho | Published 2010-07-10 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/prada-fantasy-lookbook-fw-2010 References: [fashioncopious.typepad](http://fashioncopious.typepad.com/fashioncopious/2010/07/prada-fantasy-lookbook-fw-10.html) & [prada](http://www.prada.com/) Fashion giant Prada has just released its Prada Fantasy Lookbook FW 2010, and it is nothing short of amazing. This lookbook is unlike any other I have seen because it combines animation with fashion. The lookbook displays Prada’s new clothes in animation form, but human models are also featured. Have a look at the Prada Fantasy Lookbook FW 2010 above to see the beauty and innovative collection for yourself. **Implications** - As you're looking through this incredibly avant-garde direction, it would be wise to note that a brand as historical and high end as Prada is engaging in marketing as cutting-edge as this. The Prada Fantasy Lookbook FW 2010 shows why Prada has remained an influential and innovative brand, even 98 years after the company's inception. ## Trend Insights (Trend Hunter) - Score: 3.6/10 - Popularity: 72% | Activity: 28% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What Makes This Trend Stand Out - **Mixed-media Lookbooks:** Opportunity for fashion brands to create innovative lookbooks by combining animation with real models. - **Avant-garde Marketing:** Brands can stay influential and innovative by adopting cutting-edge marketing strategies, as demonstrated by Prada Fantasy Lookbook FW 2010. - **Fashion Animation:** The use of animation in fashion presentations provides a unique and captivating way to showcase new collections. ### Sectors Adopting This - **Fashion:** The fashion industry can adopt mixed-media lookbooks to enhance their marketing efforts and attract customers with visually stunning presentations. - **Advertising:** The advertising industry can explore the use of avant-garde marketing techniques to create attention-grabbing campaigns that resonate with audiences. - **Animation:** The animation industry can collaborate with fashion brands to create dynamic and visually appealing content for lookbooks and promotional materials. ## Related on Trend Hunter - [Graphic Fashion Animation Campaigns](https://www.trendhunter.com/trends/superflat-animation.md) - [House-Like Paper Runways](https://www.trendhunter.com/trends/paper-show-space.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Whimsical High-Fashion Holiday Campaigns](https://www.trendhunter.com/trends/roger-vivier-holiday-2025.md) - [AI-Inspired Fantastical Bridal Collections](https://www.trendhunter.com/trends/fantastical-bridal-collection.md) - [Edgy Backpack-Centric Fashion Shows](https://www.trendhunter.com/trends/at-the-edge-of-time.md) - [Shoppable Luxury Fashion Films](https://www.trendhunter.com/trends/luxury-fashion-film.md) - [Fashion Recap Artful Books](https://www.trendhunter.com/trends/fashion-in-2023.md) - [Shoppable Luxury Fashion Films](https://www.trendhunter.com/trends/fashion-film1.md)