# Spray-Foam Dish Soaps Dawn's Powerwash Dish Spray Needs No Water Until the Final Rinse By Laura McQuarrie | Published 2020-01-17 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/powerwash-dish-spray References: [businesswire](https://www.businesswire.com/news/home/20200117005305/en) & [dawn-dish](http://www.dawn-dish.com/) Unlike most dish soap products that need to be combined with water, [Dawn's](https://www.trendhunter.com/trends/dawn-professional) innovative Powerwash Dish Spray promises to save people time at the sink by requiring [no water until the final rinse](https://www.trendhunter.com/trends/water-wise). As a large percentage of people prefer to clean dishes as they prepare food, rather than leave the chore until after a meal has been finished, this new spray-foam dish soap has the potential to make it easier for people to clean as they go. The product introduces a three-step spray, wipe and rinse experience to transform dishwashing and a first-of-its-kind nozzle with a spray chamber to mix the product with air to create suds. To kick off the launch of the category-first spray-foam dish soap, Dawn partnered with award-winning chef Curtis Stone, who created recipes for people to try during football season, Valentine's Day and the rest of the winter. Image Credit: Dawn ## Trend Insights (Trend Hunter) - Score: 5.5/10 - Popularity: 81% | Activity: 76% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Kitchen](https://www.trendhunter.com/kitchen) ## Key Themes ### Why This Trend Is Growing - **Waterless Dishwashing:** Dawn's Powerwash Dish Spray saves time by requiring no water until the final rinse, tapping into the trend of convenient and efficient cleaning products. - **Cleaning as You Go:** With a spray-foam consistency, the dish soap allows users to clean dishes as they prepare food, catering to the trend of multitasking and minimizing post-meal clean-up. - **Spray Chamber Innovation:** Dawn's Powerwash Dish Spray features a first-of-its-kind nozzle with a spray chamber that creates suds, presenting a disruptive innovation opportunity for other cleaning products to adopt similar technology. ### Industries Being Reshaped - **Cleaning Products:** The waterless and spray-foam features of Dawn's Powerwash Dish Spray have the potential to disrupt the dish soap industry by offering a more convenient and efficient alternative. - **Home Appliances:** The innovative spray chamber nozzle technology in Dawn's Powerwash Dish Spray could be adapted by home appliance manufacturers to enhance the cleaning capabilities of dishwashers and other kitchen appliances. - **Food and Beverage:** By partnering with chef Curtis Stone and creating recipes, Dawn taps into the food and beverage industry and positions itself as a convenient partner for meal preparation and clean-up. ## Related on Trend Hunter - [Extra-Sudsy Dish Soaps](https://www.trendhunter.com/trends/dawn-powersuds.md) - [Soak-Eliminating Dishwashing Soaps](https://www.trendhunter.com/trends/skip-the-soak-power-spray.md) - [Witchy Dish Soap Sprays](https://www.trendhunter.com/trends/dawn-x-wicked-for-good.md) - [Vinegar-Powered Sustainable Cleaning Formulas](https://www.trendhunter.com/trends/9-elements-foaming-dish-spray.md) - [Reformulated Restaurant Cleaning Products](https://www.trendhunter.com/trends/dawn-professional.md) - [Accessible Self-Sealing Soap Packaging](https://www.trendhunter.com/trends/dawn-ezsqueeze.md) - [Enzymatic Dish Soaps](https://www.trendhunter.com/trends/bio-enzyme-liquid-dish-soap.md) - [Wildlife Protecting Soap Brands](https://www.trendhunter.com/trends/dawn.md) - [Spray Laundry Detergents](https://www.trendhunter.com/trends/spray-laundry-detergent.md)