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# Energizing Fruit Rolls
This Fruit Roll-Up Power Snack Features No Added Sugar, Cereals or Nuts

By Laura McQuarrie | Published 2019-02-07 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/power-snack
References: [candyindustry](https://www.candyindustry.com/articles/88521-hemp-cannabis-products-among-ism-new-product-winners) & [neuheiten.koelnmesse.net](http://neuheiten.koelnmesse.net/20/2019/us/products/view/product_id:37625)

This roll-up fruit snack from HPW AG is a [no-sugar-added power snack](https://www.trendhunter.com/trends/rawq-cacaoraspberrywalnut-bar) that offers a convenient way to enjoy dried fruit and energize the body without concentrates, cereals or nuts. The 100% dried fruit snack is made from [sun-ripened tropical fruits](https://www.trendhunter.com/trends/dried-mangosteen) from Ghana that are responsibly grown and harvested, as well as locally processed. In keeping with the sun-ripened nature of the power snacks, HPW AG uses solar panels and the power of the African sun to dry the snacks.

Switzerland's HPW AG was recognized as the first place 2019 new product winner at ISM, the trade fair for the sweets and snacks industry.

While many consumers are familiar with [dried fruit snacks](https://www.trendhunter.com/trends/sunmaid-farmstand-reserve), this one stands apart for its emphasis on nature's abundant resources and sustainability.

## Trend Insights (Trend Hunter)

- Score: 1.2/10
- Popularity: 12% | Activity: 17% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Key Themes Behind This Trend

- **No-sugar-added Snacks:** Opportunity for developing healthier snacks without added sugar, appealing to health-conscious consumers.
- **Sustainable Packaging:** Opportunity to use eco-friendly packaging materials and reduce environmental impact in the food industry.
- **Solar-powered Production:** Opportunity to adopt solar energy as a renewable power source for food production, reducing reliance on traditional energy sources.

### Where This Applies

- **Healthy Snacks:** This trend can benefit the healthy snacks industry by offering new options for consumers seeking healthier alternatives to traditional snacks.
- **Eco-friendly Packaging:** This trend can be implemented by the packaging industry, providing sustainable packaging solutions for various products and reducing waste.
- **Renewable Energy:** The renewable energy industry can capitalize on this trend by promoting and implementing solar energy solutions for various sectors, including food production.

## Related on Trend Hunter

- [Crunchy Fibrous Fruit Snacks](https://www.trendhunter.com/trends/organic-fruit-snaps.md)
- [Free-From Fruit Bites](https://www.trendhunter.com/trends/pulpito.md)
- [Minimally Processed Snack Bars](https://www.trendhunter.com/trends/fruit-nut-bar.md)
- [Snacking-Friendly Dried Fruits](https://www.trendhunter.com/trends/del-monte-fruit-snacks.md)
- [Strip-Style Whole Fruit Snacks](https://www.trendhunter.com/trends/welchs-absolute-fruitfuls.md)
- [All-Natural Freeze-Dried Fruits](https://www.trendhunter.com/trends/new-forest-fruit-snacks-strawberry.md)
- [Kid-Friendly Freeze-Dried Snacks](https://www.trendhunter.com/trends/freeze-dried-snacks.md)
- [Organic Fruity Crisps](https://www.trendhunter.com/trends/fruit-crunchables.md)
- [Crunchy Superfruit Bites](https://www.trendhunter.com/trends/crunchy-superfruit-bites.md)
