# Superfood-Powered Nutrition Blends Power Greens by Nature's Sunshine is Nutrient-Dense By Kalin Ned | Published 2023-07-18 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/power-greens References: [naturessunshine](https://www.naturessunshine.ca/product/power-greens/)  Power [Greens](https://www.trendhunter.com/trends/huel-daily-greens) is a new [superfood blend](https://www.trendhunter.com/trends/superfood-blends) packed with highly absorbable nutrients, including vitamins, minerals, fiber, and antioxidants. The product is offered by [Nature's Sunshine](https://www.trendhunter.com/trends/nutrientpacked-recipe). Power Greens packs nutrient-dense greens, whole vegetables, and fruits, upcycled vegetable fibers for gut health, digestive enzymes, immune boosters, and dedicated antioxidants. One serving of Nature's Sunshine's product provides two full servings of vegetables, making for an efficient and convenient way for consumers to remain healthy. The taste has been described as refreshing. Power Greens is 100% vegan, non-GMO, gluten-free, soy-free, dairy-free, and keto-friendly. The recipe contains no added sugar or artificial sweeteners. The product also supports upcycling, utilizing fiber from fruits and vegetables that would otherwise go to waste. Image Credit: Nature's Sunshine ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 64% | Activity: 74% | Freshness: 17% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What's Driving This Trend - **Superfood Blends:** There is an opportunity for companies to create innovative superfood blends packed with highly absorbable nutrients to meet the growing demand for convenient and healthy nutrition options. - **Nutrient-dense Products:** Companies can develop nutrient-dense products like Power Greens by Nature's Sunshine, providing consumers with an efficient way to meet their nutritional needs in one serving. - **Upcycled Ingredients:** Incorporating upcycled vegetable fibers and other ingredients from fruits and vegetables that would otherwise go to waste presents a disruptive innovation opportunity for sustainable and environmentally conscious brands. ### Who This Affects Most - **Health and Wellness:** The health and wellness industry could benefit from offering innovative superfood blends like Power Greens to cater to consumers' increasing focus on nutrition and well-being. - **Food and Beverage:** The food and beverage industry has an opportunity to develop nutrient-dense products like Power Greens that provide a convenient and healthy alternative for consumers seeking functional foods. - **Sustainable Packaging:** The sustainable packaging industry can find an innovative opportunity in supporting the upcycling trend by designing eco-friendly packaging solutions for products made with upcycled ingredients. ## Related on Trend Hunter - [Powerhouse Green Superfood Blends](https://www.trendhunter.com/trends/green-superfood-blend.md) - [Nutrient-Packed Super Greens Powders](https://www.trendhunter.com/trends/live-it-up.md) - [Convenient Superfood Supplements](https://www.trendhunter.com/trends/ancient-nutrition-organic-supergreens.md) - [Concentrated Superfood Powders](https://www.trendhunter.com/trends/superfood-greens-powder.md) - [Gut-Friendly Dietary Supplements](https://www.trendhunter.com/trends/greens-formula.md) - [Organic Superfood Powders](https://www.trendhunter.com/trends/organic-superfood-powder.md) - [Health-Supporting Plant-Based Superfood Blends](https://www.trendhunter.com/trends/plantbased-superfood-blend.md) - [Palatable Superfood Powders](https://www.trendhunter.com/trends/super-green.md) - [Juicy Greens Supplements](https://www.trendhunter.com/trends/daily-shake-daily-greens.md)