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# Cosmetic Phone Cases
The Pout Case Has a Built-In Slide-Out Drawer for Makeup

By Laura McQuarrie | Published 2017-06-12 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/pout-case
References: [poutcase](https://poutcase.com/products/mobile-beauty-case?variant=33759426945)

The Pout Case Mobile Beauty Case recently became available for pre-order, introducing the world to a travel-friendly hybrid between a makeup compact and a phone case.

When the phone case is completely closed, it seems to resemble most other dual-colored phone case designs, with options available in gold, black, pink and white colorways. However, the case for the iPhone 6, S6 and 7 differentiates itself with a slide-out compartment that can be used to hold three makeup palettes.

Best of all, there is plenty of mixing and matching that can be done when it comes to a consumer's own preferences. While the makeup products are sold separately from Pout, there are seven different lipstick shades to choose from, as well as four shades of foundations and a lip balm that can be slotted into the Pout Case.

## Trend Insights (Trend Hunter)

- Score: 6.7/10
- Popularity: 96% | Activity: 97% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### What's Driving This Trend

- **Hybrid Accessories:** The Pout Case is an example of a hybrid accessory that combines two different functions, creating innovation opportunities for product developers and manufacturers.
- **Customizable Makeup Products:** The Pout Case's makeup palettes can be customized, introducing opportunities for makeup brands to create personalized experiences for their customers.
- **Travel-friendly Beauty Solutions:** The Pout Case's compact size and dual functionality can inspire more travel-friendly and on-the-go beauty solutions.

### Who This Affects Most

- **Consumer Electronics:** The Pout Case represents an opportunity for phone case manufacturers to innovate and create new products that incorporate added functions, such as makeup cases.
- **Cosmetics:** The advent of cosmetic phone cases is an opportunity for makeup brands to explore unconventional product designs and tap into new markets.
- **Travel and Hospitality:** As travel-friendly beauty solutions gain more popularity, companies in the travel and hospitality industry can offer amenities that enhance their customers' experience by providing products such as the Pout Case.

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