# Oven-Ready Poultry Packages Sealed Air Corp.'s Display Bag is Also an Ovenable Pouch By Laura McQuarrie | Published 2017-04-13 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/poultry-package References: [packagingdigest](http://www.packagingdigest.com/flexible-packaging/19-award-winning-flexible-packages-trumpet-holistic-solutions-2017-03-02/page/0/9) & [sealedair](https://sealedair.com/food-care/food-care-products/poultry-packaging) Most poultry package designs are only designed to keep a food product safe until a customer can transport the store-bought item home, and then they are rendered useless and are destined for the recycling or garbage. To maximize the packaging's usefulness, reduce the risk of cross-contamination and improve the [food safety](https://www.trendhunter.com/trends/meatcrafters) of handling of raw poultry, Sealed Air Corp. created the Cryovac Sealappeal OSF AW ovenable bag. As its name suggests, the thin film of the [hermetically sealed, leak-proof bag design](https://www.trendhunter.com/trends/amcor-cleartite-40) for whole birds is made to go straight from the store to the oven for cooking. The design of the package itself, with a clear panel on the front that resembles an oven window, also seems to hint at the oven-friendly nature of the solution. At the 2017 Flexible Packaging Achievement Awards, this [poultry packaging design](https://www.trendhunter.com/trends/sainsburys-2) was recognized with a Silver Award for Technical Innovation. ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 59% | Activity: 50% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Oven-ready Packaging:** Opportunity for packaging companies to develop oven-ready packaging solutions for various food products. - **Food Safety Packaging:** Potential for innovative packaging designs that enhance food safety and reduce cross-contamination risks. - **Transparent Packaging:** Advancement in packaging technology to create transparent panels that resemble oven windows for visual appeal and convenience. ### Who This Affects Most - **Packaging Industry:** Opportunity for packaging companies to develop innovative solutions for food packaging that can be directly used for cooking. - **Food Processing Industry:** Potential for collaboration between packaging and food processing companies to enhance food safety and convenience. - **Retail Industry:** Opportunity for retailers to offer oven-ready packaging solutions that provide added value and convenience to customers. ## Related on Trend Hunter - [Air Fryer-Friendly Product Packaging](https://www.trendhunter.com/trends/paperseal-shape.md) - [Frozen Marinated Whole Chickens](https://www.trendhunter.com/trends/chicken-for-roasting.md) - [Croissant-Shaped Pastas](https://www.trendhunter.com/trends/crocchi.md) - [Paper-Made Frozen Food Packaging](https://www.trendhunter.com/trends/recyclable-paper-bags.md) - [Durable Egg Packaging Designs](https://www.trendhunter.com/trends/egg-packaging1.md) - [See-Through Hot Food Packaging](https://www.trendhunter.com/trends/inline-plastics-safetchef.md) - [Versatile To-Go Food Wraps](https://www.trendhunter.com/trends/novolex-power-prep-wrap.md) - [Temperature-Resistant Packaging Lines](https://www.trendhunter.com/trends/colpac.md) - [3-in-1 Meal Packaging Solutions](https://www.trendhunter.com/trends/hot-to-go-packs.md)