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# Replenishing Squeezable Snacks
GoGo squeeZ's Pouch Snack Helps Active Teens & Young Adults Refuel

By Laura McQuarrie | Published 2024-04-17 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/pouch-snack
References: [en.pressbee.net](https://en.pressbee.net/show2833869.html?title=gogo-squeez-shows-off-older-more-active-side-with-new-gogo-squeez) & [gogosqueez](http://www.gogosqueez.com/)

![Replenishing Squeezable Snacks](https://cdn.trendhunterstatic.com/thumbs/531/pouch-snack.jpeg)

[GoGo](https://www.trendhunter.com/trends/gogo-squeez-snack-pouches) [squeeZ](https://www.trendhunter.com/trends/gogo-squeezs-tropicalz) is expanding its portfolio of [squeezable snack pouches](https://www.trendhunter.com/trends/motts-fruit-smoothie) that share wholesome food solutions for kids of all ages, and its latest launch targets teens and young adults who lead active lifestyles. GoGo squeeZ Active Fruit Blend with Electrolytes is a fruit-powered sports snack that helps to top up potassium, sodium and magnesium lost in sweat during physical activity, all the while nourishing the body with antioxidants and vitamins.

Available in varieties like Strawberry Pineapple Orange, Cherry Raspberry Lime and Blueberry Strawberry Lemon, these pouch snacks are free from added sugars, dyes and artificial flavors. The free-from snacks also exclude gluten, nuts and dairy and they need no refrigeration to be enjoyed on the go.

With these snacks for everything from bike rides to after-school activities, GoGo squeeZ is growing with its consumers.

## Trend Insights (Trend Hunter)

- Score: 5.5/10
- Popularity: 71% | Activity: 72% | Freshness: 23%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Sports-driven Nutrition:** Exploring the rise of fruit-powered sports snacks with electrolytes to support active lifestyles.
- **Free-from Snacking:** Discovering the growth of wholesome pouch snacks without added sugars, dyes, or artificial flavors for on-the-go consumption.
- **Youth-focused Food Innovation:** Unveiling the trend of developing nutritious snack solutions tailored for active teens and young adults seeking convenient refueling options.

### Where This Applies

- **Food and Beverage:** Embracing disruptive innovation opportunities in creating healthier, free-from snack options catering to active lifestyles.
- **Sports Nutrition:** Exploring potential advancements in sports nutrition products by incorporating electrolyte-rich, fruit-powered snacks for replenishing post-activity.
- **Youth Marketing:** Identifying market potential in developing and promoting nutritional products specifically designed to meet the needs of active youth consumers.

## Related on Trend Hunter

- [Portable Tropical-Flavored Fruit Pouches](https://www.trendhunter.com/trends/gogo-squeezs-tropicalz.md)
- [Functional Children's Snack Pouches](https://www.trendhunter.com/trends/gogo-squeez-snack-pouches.md)
- [Single-Serving Snack Pouches](https://www.trendhunter.com/trends/gogo-squeez-singles.md)
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- [Dual-Use Smoothie Pouches](https://www.trendhunter.com/trends/gerber-getems-squeezies.md)
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