# Invisible Gag Gifts This English Novelty Gift Shop Owner is Selling Pots of Fresh Air By Cadhla Gray | Published 2015-08-18 | Unique Source: Trend Hunter, https://www.trendhunter.com/trends/pots-of-fresh-air References: [mashable](http://mashable.com/2015/08/14/fresh-shropshire-air-pots/) & [funfavours](http://www.funfavours.co.uk/store/c1/Featured_Products.html) Entrepreneur and novelty gift shop owner Rachel Moorcroft has come up with the idea to package and sell pots of fresh air -- nothing more and nothing less. People often want to step outside for a breath of fresh air but sometimes the opportunity to do so doesn't appear, so Moorcroft likes to think this cheeky product fills a void in the market. Sold on [eBay](https://www.trendhunter.com/trends/nike-swoosh) via her online gift store Fun Favours, this product is "lovingly harvested" and packaged with a heat-sealing machine that is used to make alcoholic jelly shots. So far 40 pots have been sold, mostly to those in the UK and a few fun-lovers in California and Australia. Whether you find the [gag gifts](https://www.trendhunter.com/trends/liquid-death-misfortune-cookies) funny or unexpected, these pots of fresh air provide a good laugh for Moorcroft and whoever else chooses to join in. ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 42% | Activity: 39% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) > [Pranks](https://www.trendhunter.com/pranks) ## Key Themes ### Key Themes Behind This Trend - **Novelty Gag Products:** Entrepreneurs can create new and unexpected products that provide entertainment or laughter. - **Humorous Packaging:** Innovators can re-imagine how products are presented to create comedic or memorable experiences for consumers. - **Trophy Gifts:** Trendsetters can capitalize on the growing desire for unique and quirky gift ideas that stand out from conventional presents. ### Where This Applies - **Retail:** Retailers can stock and sell novelty products that provide enjoyment and a sense of humor for customers. - **E-commerce:** Entrepreneurs can use online platforms like eBay to sell and distribute novelty gag products to a wide audience. - **Event and Party Planning:** Innovators can incorporate novelty gag products into party planning or event services to create unique and memorable experiences for guests. ## Related on Trend Hunter - [Unicorn-Inspired Air Fresheners](https://www.trendhunter.com/trends/unicorn-toots.md) - [Planter-Like Air Fresheners](https://www.trendhunter.com/trends/air-freshener-with-motion-sensors.md) - [Unconventional Breath Fresheners](https://www.trendhunter.com/trends/breath-fresheners.md) - [Offbeat Bath Bombs](https://www.trendhunter.com/trends/da-bomb-extreme.md) - [Travel-Inspired Air Fresheners](https://www.trendhunter.com/trends/air-freshener-range.md) - [Nostalgic Summer Air Fresheners](https://www.trendhunter.com/trends/air-fresheners.md) - [Floral Novelty-Scented Candles](https://www.trendhunter.com/trends/low-hanging-fruit.md) - [Cherry-Scented Foot Sprays](https://www.trendhunter.com/trends/cherry-scented-foot-spray.md) - [Comical Hygienic Products](https://www.trendhunter.com/trends/soap-for-a-midlife-crisis.md)