# Vlog-Mimicking Cancer PSAs This Vlogger Posts Everything She Receives from Books to Breast Cancer By Ady Floyd | Published 2015-10-23 | Updated 2015-10-26 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/posts-everything1 References: [buzzfeed](http://www.buzzfeed.com/abagg/this-breast-cancer-psa-reminds-us-all-to-be-aware-of-our-hea?utm_term=.spRzAdJj02) & [aplus](http://aplus.com/a/beauty-vlogger-haul-video-breast-cancer) 'A Plus' social news organization created this heart-wrenching PSA about a vlogger who posts everything she "gets" or receives each day. The ad shows a recording each day of things the vlogger has obtained, which ranges from sunglasses and coffee to books and breast cancer. The ad begins as a normal vlog would, the girl is smiling, adjusting her camera and wearing a brightly colored shirt. As the vlog goes on, the girl's bubbly personality begins to fade and she talks about getting a coffee because she has no energy. Then, the videos become increasingly sad as she reveals she has breast cancer. She posts about her pain relief pills, [chemotherapy](https://www.trendhunter.com/trends/primark-breast-cancer-awareness-collection) and [breast cancer books](https://www.trendhunter.com/trends/know-your-lemons). While the [breast cancer victim](https://www.trendhunter.com/trends/olaeda-hopeful-heart-bracelet-for-breast-cancer-awareness) posts everything she gets, she never thought she would get breast cancer. The powerful ad is sending a message to all viewers about the importance of being aware of your health every single day. ## Trend Insights (Trend Hunter) - Score: 1.8/10 - Popularity: 12% | Activity: 33% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Emotional Cancer Psas:** Creating emotionally-charged cancer PSAs that grab viewers' attention. - **Vlogger-style Health Awareness:** Using the vlogger format to promote health awareness and self-examination techniques. - **Incorporating Personal Experiences:** Incorporating personal experiences to connect with viewers and spread awareness. ### Industries Being Reshaped - **Healthcare:** Developing innovative cancer awareness campaigns and tools for early detection and diagnosis. - **Social Media Marketing:** Using creative social media marketing strategies to raise awareness about health-related issues. - **Video Production:** Creating powerful and emotionally impactful video campaigns to raise awareness about important health issues. ## Related on Trend Hunter - [Creative Cancer Awareness Campaigns](https://www.trendhunter.com/trends/pick-up-your-poop.md) - [Edible PSA Cookies](https://www.trendhunter.com/trends/diagnosticookies.md) - [Lung Cancer-Awareness Campaigns](https://www.trendhunter.com/trends/marie-keating.md) - [Multi-Level Cancer Awareness Campaigns](https://www.trendhunter.com/trends/united-breast-cancer-foundations.md) - [Cancer-Symptom Detecting Bras](https://www.trendhunter.com/trends/stage-zero.md) - [Distracted Driving Awareness Videos](https://www.trendhunter.com/trends/project-yellow-lights-love-story.md) - [Sonic Cell Campaigns](https://www.trendhunter.com/trends/the-most-beautiful-sound.md) - [Uplifting Breast Cancer Initiatives](https://www.trendhunter.com/trends/uncovered-project.md) - [Cancer Awareness CPG Packaging](https://www.trendhunter.com/trends/unilever-pink-packaging.md)