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# Chic Tattoo-Themed Sunglasses
The Post Malone and Arnette Tattoo Collection Boasts a Luxe Vibe

By Grace Mahas | Published 2020-03-17 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/post-malone-and-arnette-tattoo-collection
References: [sunglasshut](https://www.sunglasshut.com/SearchDisplay?pageView=image&searchTermScope=&orderBy=2&categoryId=&beginIndex=0&pageSize=18&searchType=100&maxPrice=&pageType=&resultCatEntryType=2&searchTerm=arnette&sType=SimpleSearch&filterTerm=&manufacturer=&catalogId=20602&langId=-1&showResultsPage=true&storeId=10152&metaData=&minPrice) & [sunglasshut](https://www.sunglasshut.com/SearchDisplay?pageView=image&searchTermScope=&orderBy=2&categoryId=&beginIndex=0&pageSize=18&searchType=100&maxPrice=&pageType=&resultCatEntryType=2&searchTerm=arnette&sType=SimpleSearch&filterTerm=&manufacturer=&catalogId=20602&langId=-1&showResultsPage=true&storeId=10152&metaData=&minPrice)

Popular rapper [Post Malone](https://www.trendhunter.com/trends/the-permanent-collection) recently announced his second partnership with designer ARNETTE to launch a new line of [tattoo-inspired sunglasses](https://www.trendhunter.com/trends/blacked-out-collection). These fashion-forward shades will also appeal to conscious consumers thanks to their eco-friendly packaging and bio-plastic frames.

The Post Malone and Arnette Tattoo Collection boast [retro-inspired shades](https://www.trendhunter.com/trends/oakley-neo-jacket) with eye-catching silhouettes in trademark shades of black, yellow and blue. Including in the series is the new-age-themed SKYE with black frames and yellow lenses, the fashion-forward DAEMON with black frames and lenses in a gradient retro blue, and the street-inspired AN in either black or white frames with grey lenses. For a unique and cutting-edge touch, each pair is laser-polished with the words "Always Tired" or "Stay Away."

Image Credit: Arnette

## Trend Insights (Trend Hunter)

- Score: 5.2/10
- Popularity: 74% | Activity: 73% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture)

## Key Themes

### Why This Trend Is Growing

- **Tattoo-inspired Sunglasses:** The rise of tattoo-inspired sunglasses opens up new opportunities for innovative designs that appeal to conscious fashion consumers.
- **Eco-friendly Packaging:** Brands in the fashion industry should explore using eco-friendly packaging solutions as consumers become increasingly environmentally conscious.
- **Collaborative Branding:** Collaborative branding between designers and celebrities has the potential to create unique, eye-catching products that appeal to a wider audience.

### Industries Being Reshaped

- **Fashion:** The fashion industry can explore incorporating tattoo-inspired designs and eco-friendly packaging in their products to appeal to an increasingly conscious consumer market.
- **Eyewear:** The eyewear industry can explore incorporating design elements from other industries, such as tattoo art and graffiti, in sunglasses to create unique, trendsetting products.
- **Celebrity Endorsements:** The collaboration between Post Malone and ARNETTE showcases the power of celebrity endorsements in marketing and promoting products, creating opportunities for other brands to do the same.

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