# Snack Cake-Inspired Cereals The Post Hostess Cereals Come in Two Indulgent Varieties By Michael Hemsworth | Published 2018-11-30 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/post-hostess-cereal References: [chewboom](https://www.chewboom.com/2018/11/29/post-reveals-new-hostess-donettes-cereal-and-hostess-honey-bun-cereal/) & [postconsumerbrands](https://www.postconsumerbrands.com/brands/) The Post Hostess cereals have been unveiled as a new partnership product lineup that will come as welcome news to foodies seeking out a different way to enjoy the [classic taste of prepackaged cakes](https://www.trendhunter.com/trends/hostess-candy-wafers). The cereals come in two varieties including Donettes Cereal and Honey Bun Cereal, which are both named and formulated after the namesake cakes. The Donettes Cereal consists of mini donut-inspired rings covered in powdered sugar, while the Honey Bun Cereal is packed with mini, crunchy cinnamon buns.Each of the products are part of the growing [collaboration cereal market](https://www.trendhunter.com/trends/cereal-cups) as brands seek to offer consumers a new way to enjoy classic flavors in a new format. The Post Hostess cereals will launch at major retailers starting in January 2019. Image Credit: Post ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 58% | Activity: 55% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Collaboration Cereal Market:** The growing collaboration cereal market presents an opportunity for brands to offer consumers a new way to enjoy classic flavors in a new format. - **Snack-inspired Cereal:** Creating cereals inspired by popular snacks such as donuts and cinnamon buns opens up the opportunity for innovative flavor combinations and new product experiences. - **Indulgent Cereal Varieties:** Developing indulgent cereal varieties that mimic the taste of prepackaged cakes provides an opportunity to satisfy consumers' cravings for sweet treats in a convenient breakfast option. ### Where This Applies - **Breakfast Cereal Industry:** The breakfast cereal industry can capitalize on the trend of snack cake-inspired cereals by developing new product lines that offer unique flavors and experiences. - **Snack Food Industry:** The snack food industry can explore partnerships with cereal brands to create innovative products that combine the taste and convenience of popular snacks with the breakfast cereal format. - **Food Retail Industry:** The food retail industry can leverage the growing demand for unique cereal options by stocking and promoting snack cake-inspired cereals, attracting consumers looking for novel breakfast choices. ## Related on Trend Hunter - [Hybrid Mashup Snack Donuts](https://www.trendhunter.com/trends/honeybun-donettes.md) - [Mini Chocolate Bundt Cakes](https://www.trendhunter.com/trends/chocolate-drizzle-baby-bundts.md) - [Apple Fritter Breakfast Cereals](https://www.trendhunter.com/trends/apple-fritter-cereal.md) - [Glazed Donut Holes Cereals](https://www.trendhunter.com/trends/glazed-donut-holes-cereals.md) - [Wintery Snack Cake Collections](https://www.trendhunter.com/trends/holiday-snack-cakes.md) - [Snack Cake Popcorn Snacks](https://www.trendhunter.com/trends/hostess-popcorn-snack.md) - [Snack Cake-Inspired Cereals](https://www.trendhunter.com/trends/swiss-rolls-cereal.md) - [Indulgent Snack Cake Collections](https://www.trendhunter.com/trends/wonders-new-snack.md) - [Seasonally Enhanced Snack Cakes](https://www.trendhunter.com/trends/hostess-cakes.md)