# Anniversary-Celebrating Lipstick Trios Kylie Cosmetics' Posie K Trio Features the Pink-Hued Shade By Ell Smith | Published 2018-02-07 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/posie-k-trio References: [hypebae](https://hypebae.com/2018/2/kylie-jenner-cosmetics-posie-k-anniversary-lip-trio) & [kyliecosmetics](https://www.kyliecosmetics.com/collections/matte-lip-kits/products/posie-k-trio-lip-set) In anticipation of Valentine's Day, [Kylie Cosmetics](https://www.trendhunter.com/trends/core-lip-collection) has released the Posie K Trio. The trio was inspired by the brand's popular Posie K shade and arrives in three unique finishes including matte, gloss and velvet. Perfect for gifting to a significant other, or for sporting on the love-filled holiday, this lip set is sure to elevate one's cosmetic routine. The trio arrives in an adorable heart-embossed box and is available for a limited time. The popular shade complements all skin tones and offers a long-lasting wear that's sure to serve as a valuable addition to one's lipstick collection. While set to release around Valentine's Day, this lipstick launch also coincides with the brand's two year anniversary. Image Credit: Kylie Cosmetics ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 34% | Activity: 54% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Limited-time Cosmetics Releases:** Brands can capitalize on holidays and special occasions by releasing limited-time cosmetic sets, providing customers with something unique and special. - **Celebration-inspired Cosmetics Collections:** Creating makeup sets inspired by holidays or special occasions can be a successful marketing strategy for cosmetic brands looking to target consumers during those times of year. - **Variety in Cosmetics Finishes:** Providing customers with a variety of finishes in cosmetics collections (such as matte, gloss, and velvet) can attract makeup enthusiasts looking to experiment with different looks and textures. ### Where This Applies - **Cosmetics:** Cosmetic companies can utilize limited-time releases and unique collections to stand out and attract customers in a highly competitive industry. - **Retail:** Retail companies can partner with cosmetic brands to release limited-time sets, providing consumers with exclusive products and driving sales during holiday seasons. - **E-commerce:** E-commerce platforms can sell a wide range of cosmetic brands and utilize marketing strategies such as limited-time releases to differentiate themselves and attract new customers. ## Related on Trend Hunter - [Versatile Holiday Lip Sets](https://www.trendhunter.com/trends/holiday-trio-makeup-set.md) - [Nude Lipstick Trio Sets](https://www.trendhunter.com/trends/lustreglass-lip-trio.md) - [Pre-Paired Lip Kits](https://www.trendhunter.com/trends/glossy-lip-kit.md) - [Flattering Rose-Mauve Lip Sets](https://www.trendhunter.com/trends/3piece-lip-set.md) - [Heart-Themed Makeup Collections](https://www.trendhunter.com/trends/heart-to-get-valentines-day.md) - [Limited-Edition Lip Sets](https://www.trendhunter.com/trends/viral-lip.md) - [Dark-Romance-Inspired Makeup Capsules](https://www.trendhunter.com/trends/shadow-of-secrets-collection.md) - [Versatile Finish Lipstick Sets](https://www.trendhunter.com/trends/dress-code-set.md) - [Lip Collection Expansions](https://www.trendhunter.com/trends/core-lip-collection.md)